# Stevie Morris — Freelance PPC Consultant & Google Ads Specialist > Senior freelance Google Ads specialist (12 years, £2M+ ad spend managed). I find the real reason your paid search isn't working, then fix it. Done-for-you management, consulting and audits for ecommerce & home-services businesses across the UK. Management from £300/month. ## Core - [Home](https://steviemorris.com/index.md): Freelance PPC consultant overview - [About Stevie Morris](https://steviemorris.com/about.md): Background, credentials, approach - [Contact](https://steviemorris.com/contact.md): Get in touch / book a strategy call ## Services - [PPC Agency (done-for-you management)](https://steviemorris.com/ppc-agency.md) - [PPC Consultant (strategy & advisory)](https://steviemorris.com/ppc-consultant.md) - [PPC Audits (one-off diagnostic)](https://steviemorris.com/ppc-audits.md) - [Ecommerce PPC Consultant](https://steviemorris.com/ecommerce-ppc-consultant.md) - [PPC Management](https://steviemorris.com/ppc-management.md) - [Web Design & Landing Pages](https://steviemorris.com/web-design.md) ## Regional hubs - [PPC across Hertfordshire](https://steviemorris.com/ppc-agency/hertfordshire.md) - [PPC across Surrey](https://steviemorris.com/ppc-agency/surrey.md) - [PPC across Hampshire](https://steviemorris.com/ppc-agency/hampshire.md) - [PPC across Kent](https://steviemorris.com/ppc-agency/kent.md) - [PPC across Lincolnshire](https://steviemorris.com/ppc-agency/lincolnshire.md) - [PPC across West Sussex](https://steviemorris.com/ppc-agency/west-sussex.md) - [PPC across East Sussex](https://steviemorris.com/ppc-agency/east-sussex.md) - [PPC across Cornwall](https://steviemorris.com/ppc-agency/cornwall.md) - [PPC across Suffolk](https://steviemorris.com/ppc-agency/suffolk.md) - [PPC across Devon](https://steviemorris.com/ppc-agency/devon.md) - [PPC across West Midlands](https://steviemorris.com/ppc-agency/west-midlands.md) - [PPC across North Yorkshire](https://steviemorris.com/ppc-agency/north-yorkshire.md) ## Top locations - [PPC in London](https://steviemorris.com/ppc-consultant/london.md) - [PPC in Nottingham](https://steviemorris.com/ppc-consultant/nottingham.md) - [PPC in Birmingham](https://steviemorris.com/ppc-consultant/birmingham.md) - [PPC in Leicester](https://steviemorris.com/ppc-consultant/leicester.md) - [PPC in Lichfield](https://steviemorris.com/ppc-agency/lichfield.md) - [PPC in Stafford](https://steviemorris.com/ppc-consultant/stafford.md) - [PPC in Newcastle upon Tyne](https://steviemorris.com/ppc-consultant/newcastle-upon-tyne.md) - [PPC in Manchester](https://steviemorris.com/ppc-consultant/manchester.md) - [PPC in Chester](https://steviemorris.com/ppc-consultant/chester.md) - [PPC in Peterborough](https://steviemorris.com/ppc-agency/peterborough.md) - [PPC in Bedford](https://steviemorris.com/ppc-agency/bedford.md) - [PPC in Milton Keynes](https://steviemorris.com/ppc-consultant/milton-keynes.md) - [PPC in Southampton](https://steviemorris.com/ppc-agency/southampton.md) - [PPC in Rotherham](https://steviemorris.com/ppc-agency/rotherham.md) - [PPC in Cardiff](https://steviemorris.com/ppc-consultant/cardiff.md) ## Guides - [How to Maximise Sales Using Google Merchant Center](https://steviemorris.com/ecommerce/maximise-sales-using-google-merchant-center.md) - [Breaking Down the Metrics: Understanding PPC Analytics](https://steviemorris.com/ppc-paid-ads/breaking-down-the-metrics-understanding-ppc-analytics.md) - [The Ultimate Guide to Mastering Targeting in Google Shopping](https://steviemorris.com/ppc-paid-ads/the-ultimate-guide-to-mastering-targeting-in-google-shopping.md) - [How to Create Highly Effective PPC Ads on Google](https://steviemorris.com/ppc-paid-ads/unlocking-the-secrets-to-creating-highly-effective-ppc-ads-on-google.md) - [Why Are My Google Ads Not Converting? A Practical Diagnostic Guide](https://steviemorris.com/ppc-paid-ads/why-are-my-google-ads-not-converting.md) - [How to Audit a Google Ads Account: The Complete Checklist](https://steviemorris.com/ppc-paid-ads/how-to-audit-a-google-ads-account-the-complete-checklist-2.md) - [Efficient PPC Strategies for Small UK Businesses](https://steviemorris.com/ppc-paid-ads/efficient-small-business-ppc-strategies-for-uk-firms.md) - [How to Use ChatGPT Prompts to Improve Your PPC Campaigns](https://steviemorris.com/ppc-paid-ads/maximise-ppc-success-with-chatgpt-prompts.md) - [Ecommerce KPIs: The Metrics That Actually Drive Online Growth](https://steviemorris.com/ecommerce/the-world-of-ecommerce-kpis-your-key-to-online-success.md) - [CSS Shopping Partner for UK E-commerce: What It Is and Why It Matters](https://steviemorris.com/ecommerce/css-shopping-partner-for-uk-e-commerce-success.md) - [Ecommerce Optimisation: How to Elevate Your Online Store](https://steviemorris.com/ecommerce/ecommerce-optimisation-elevate-your-online-store.md) - [Ecommerce PPC Advertising: How to Boost UK Sales with Paid Search](https://steviemorris.com/ecommerce/ecommerce-ppc-advertising-boost-uk-sales.md) ## Free tools & calculators - [Free PPC & Ecommerce Calculators (hub)](https://steviemorris.com/tools.md) - [ROAS Calculator](https://steviemorris.com/tools/roas-calculator.md) - [Break-Even ROAS Calculator](https://steviemorris.com/tools/break-even-roas-calculator.md) - [LTV Calculator](https://steviemorris.com/tools/ltv-calculator.md) - [Profit Margin Calculator](https://steviemorris.com/tools/profit-margin-calculator.md) - [Gross Margin Calculator](https://steviemorris.com/tools/gross-margin-calculator.md) - [Target ROAS Calculator](https://steviemorris.com/tools/target-roas-calculator.md) - [POAS Calculator](https://steviemorris.com/tools/poas-calculator.md) - [AOV Calculator](https://steviemorris.com/tools/aov-calculator.md) - [ACOS Calculator](https://steviemorris.com/tools/acos-calculator.md) - [Conversion Rate Calculator](https://steviemorris.com/tools/conversion-rate-calculator.md) - [CPA Calculator](https://steviemorris.com/tools/cpa-calculator.md) - [Cost Per Lead (CPL) Calculator](https://steviemorris.com/tools/cpl-calculator.md) - [PPC Budget Calculator](https://steviemorris.com/tools/ppc-budget-calculator.md) - [Lead Value Calculator](https://steviemorris.com/tools/lead-value-calculator.md) - [CAC Calculator](https://steviemorris.com/tools/cac-calculator.md) - [CPC Calculator](https://steviemorris.com/tools/cpc-calculator.md) - [CPM Calculator](https://steviemorris.com/tools/cpm-calculator.md) - [CTR Calculator](https://steviemorris.com/tools/ctr-calculator.md) - [ROI Calculator](https://steviemorris.com/tools/roi-calculator.md)