---
title: Google Ads Audit in Chorley
description: Professional PPC audit for Chorley businesses. Find wasted spend, fix tracking, close loopholes. One-off diagnostic, priced on a call.
url: "https://steviemorris.com/ppc-audits/chorley/"
canonical: "https://steviemorris.com/ppc-audits/chorley/"
type: town
silo: ppc-audits
location: Chorley
county: Lancashire
region: England
lat: 53.65
lng: -2.61667
primary_keyword: Google Ads audit Chorley
keywords:
  - PPC audit Lancashire
  - Google Ads review
  - paid search analysis
blueprint: 5
audience: E-commerce and home services businesses in Chorley and Lancashire spending £1,000+ per month on Google Ads who want to identify waste and optimisation opportunities.
date_published: 2026-06-30
date_modified: 2026-06-30
author: Stevie Morris
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record_id: ppc-audits__chorley
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---

# Google Ads Audit for Chorley Businesses

One-off PPC audit. Find wasted spend, fix tracking gaps, close loopholes. Fixed scope, no obligation. Priced on a call.

## Your Google Ads account has money leaks

Almost every account does. Broad match keywords killing the ROAS. Tracking gaps hiding where conversions come from. Wrong bid strategy for your business model. Ads running at 3am to a rural postcode you don't serve.

A proper audit finds these and quantifies the waste. Not a 50-page report. One focused document with the problems and the fixes—what to change, why, and what it'll save you.

## What gets audited

- **Account structure** — campaign split, ad groups, keyword grouping
- **Bid strategy and budget** — are you optimising for the right goal? Is your budget allocated sensibly?
- **Keyword and query data** — broad match waste, high-impression low-conversion terms, negatives you're missing
- **Conversion tracking** — is it set up? Accurate? Firing on all platforms?
- **Ad copy and extensions** — are they compelling? Tested? Aligned with keywords?
- **Landing pages** — match between ad promise and page content

### Be honest with yourself about what you'll find

> Some audits reveal big problems. Some reveal your account is running pretty well. Either way, you get the truth and a roadmap. No spin, no upsell, just what needs fixing and why.

## Who should audit

Any business spending more than £1,000/month on Google Ads. E-commerce brands scaling up. Home services businesses expanding into new regions. Agencies managing accounts for clients. Franchises with inconsistent campaign quality across locations.

I work with businesses across the North West including Chorley, Preston, Wigan, Hindley, and Bamber Bridge. Anywhere in the UK. Remote audit, no travel required.

## The audit process

1. **Request and brief** — Tell me about your business, current spend, and what's working or broken. Give me access to your Google Ads account.
2. **Deep dive** — I spend 4-6 hours reviewing structure, keywords, tracking, performance data, and landing pages.
3. **Findings call** — Walk through the report together. I explain the problems, show the evidence, and outline fixes with estimated impact.

### Other PPC help in Chorley

- [PPC Agency in Chorley](/ppc-agency/chorley/)
- [PPC Consultant in Chorley](/ppc-consultant/chorley/)

### Nearby areas I cover

- [Horwich](/ppc-audits/horwich/)
- [Bamber Bridge](/ppc-audits/bamber-bridge/)
- [Darwen](/ppc-audits/darwen/)
- [Wigan](/ppc-audits/wigan/)
- [Hindley](/ppc-audits/hindley/)
- [Preston](/ppc-audits/preston/)

## Frequently asked questions

### How much does a PPC audit cost?

Depends on account size and complexity. A simple ecommerce account is different from a multi-location home services setup. Request an audit and I'll give you a quote based on scope. Usually a half-day to full-day project.

### Do audits cover Lancashire and Chorley specifically?

Yes. I audit accounts regardless of where you're based. I'm UK-wide and remote. Chorley-based, North West, or anywhere else—the audit process is the same.

### What if you find big problems?

I'll tell you. The report will show exactly what's happening, why it's a problem, and how to fix it. You decide whether to hire me to implement or handle it yourself. No obligation.

### Can you just tell me what's wrong in a call?

I could, but you'd miss the evidence. A proper audit includes screenshots, data, and a written roadmap. That way you can share it with your team or use it to evaluate other providers. It's worth having in writing.

### How long does an audit take?

Usually 1-2 weeks from request to findings call. If you need it faster, let me know and we'll figure it out.

### What happens after the audit?

That's up to you. Implement the fixes yourself. Hire me to manage the account and implement. Hire someone else. Or do nothing and keep things as they are. The audit is the diagnosis; the treatment is your choice.

## Want to know exactly where your Google Ads money is going?

Request an audit. I'll dig into your account, find the waste, and give you a clear roadmap to fix it.

**Call 07410 907 104**