---
title: Google Ads Audit in Crook
description: PPC audit for Crook businesses. Find wasted spend, fix tracking, spot opportunities. Fixed scope, no contract.
url: "https://steviemorris.com/ppc-audits/crook/"
canonical: "https://steviemorris.com/ppc-audits/crook/"
type: town
silo: ppc-audits
location: Crook
county: County Durham
region: England
lat: 54.71252
lng: -1.7497
primary_keyword: Google Ads audit Crook
keywords:
  - PPC audit County Durham
  - Google Ads diagnostic
  - ad spend review
blueprint: 2
audience: Businesses in Crook running Google Ads campaigns wanting to find and fix wasted spend
date_published: 2026-06-30
date_modified: 2026-06-30
author: Stevie Morris
schema_types:
  - Service
  - FAQPage
  - BreadcrumbList
siblings:
  - /ppc-agency/crook/
  - /ppc-consultant/crook/
nearby:
  - /ppc-audits/willington/
  - /ppc-audits/bishop-auckland/
  - /ppc-audits/shildon/
  - /ppc-audits/ferryhill/
  - /ppc-audits/durham/
  - /ppc-audits/newton-aycliffe/
record_id: ppc-audits__crook
word_count: 607
---

# Google Ads Audit for Crook Businesses

One-off Google Ads diagnostic. Find the waste, fix the tracking, spot what you're missing. No contract, no sales pitch.

### Most Google Ads accounts are leaking money.

> Bid strategy is off. Keywords are too broad. Tracking doesn't match reality. Ads run at 2am to zero audience. No one's looked at it properly in six months. A good audit finds 30–50% of your waste in about a week.

## What the audit covers

- **Bid strategy & profitability** — Are you bidding too high on low-value clicks? Leaving money on the table elsewhere?
- **Keyword strategy** — Broad matches doing the work of negatives. Expensive keywords with no conversions.
- **Tracking & attribution** — Does Google actually know what converts? Or are you flying blind?
- **Ad copy & creative** — Are your ads compelling? Is CTR in line with the industry?
- **Campaign structure** — Is it built to scale, or did someone just dump everything into one campaign?
- **Wasted spend** — Where the money goes with no return. Quick wins to fix now.

## How an audit works

You give me read access to your Google Ads account. I spend 5–10 hours reviewing structure, data, and performance. Then I write a report: what's working, what's broken, what to fix first, and what the upside looks like if I fix it. No obligation. No pressure. Honest assessment.

## What you get

- Written audit report with findings and priorities
- Estimated recovery if issues are fixed
- Quick wins you can implement yourself
- A call to walk through the report and answer questions

## Fixed scope. No surprise invoices.

A PPC audit has a clear start and end. I quote beforehand based on account size and complexity. You know the cost upfront. Whether you act on it or not is entirely your call.

### Other PPC help in Crook

- [PPC Agency in Crook](/ppc-agency/crook/)
- [PPC Consultant in Crook](/ppc-consultant/crook/)

### Nearby areas I cover

- [Willington](/ppc-audits/willington/)
- [Bishop Auckland](/ppc-audits/bishop-auckland/)
- [Shildon](/ppc-audits/shildon/)
- [Ferryhill](/ppc-audits/ferryhill/)
- [Durham](/ppc-audits/durham/)
- [Newton Aycliffe](/ppc-audits/newton-aycliffe/)

### Regional coverage

- [PPC Audit across County Durham](/ppc-audits/county-durham/)

## Frequently asked questions

### How much does a PPC audit cost?

Depends on account size. A small account might be £300–£500; a large one could be £1,000+. I quote after a 15-minute call to understand scope.

### What if you find that my ads are actually fine?

I'll tell you. Honestly. Some accounts are well-run. In that case, the audit confirms you're on the right track and we talk about the next level.

### Do you audit accounts in Crook and County Durham?

Yes. I audit for businesses in Crook, Bishop Auckland, Durham, Ferryhill, Newton Aycliffe, and across the UK. Size and location don't matter — I care about what's wrong.

### Do I have to hire you after the audit?

No. The audit is standalone. You get the report, the recommendations, and the choice to act on them however you want.

### How long does the audit take?

Typically 7–10 days from the time you give me access. I'll have a draft report and schedule a call to walk through findings.

### What if we want to act on your recommendations?

Great. We can implement them together, or I can take over management if that makes sense. Audit often leads to a longer conversation — that's fine.

## Curious what's wrong with your ads?

Let's find out. A quick 15-minute call to discuss your account, scope the audit, and give you a fixed price. Then I'll dig in.

**Call 07410 907 104**