---
title: Google Ads Audit in Haxby
description: One-off Google Ads audit finding wasted spend, tracking gaps, and optimisation opportunities. Haxby, North Yorkshire, and across the UK.
url: "https://steviemorris.com/ppc-audits/haxby/"
canonical: "https://steviemorris.com/ppc-audits/haxby/"
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location: Haxby
county: North Yorkshire
region: England
lat: 54.01422
lng: -1.07121
primary_keyword: PPC audit Haxby
keywords:
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  - PPC performance review
  - ad spend analysis
blueprint: 6
audience: Haxby business owners wanting to audit their Google Ads account before committing to ongoing management
date_published: 2026-06-30
date_modified: 2026-06-30
author: Stevie Morris
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---

# Google Ads Audit for Haxby Businesses

One-off diagnostic uncovering wasted ad spend and tracking gaps. Fixed scope, no ongoing commitment. Quote after a quick call.

## Most accounts haemorrhage money

Duplicate keywords, wrong match types, ads running on irrelevant searches, conversion tracking that's broken, bid strategies chasing vanity metrics. You can't see it from inside—you're too close.

A proper audit exposes the waste. What's fixable? What's costing you the most? What tracking is actually working? Then you decide: do it yourself, hire someone, or send it to me to implement.

## What the audit covers

- **Campaign structure review** — Are campaigns grouped logically? Should you split or merge?
- **Keyword and match type audit** — Broad match gone rogue? Negatives too loose?
- **Ad copy and extensions** — Which ads drive clicks but not conversions? Missing sitelink extensions?
- **Tracking and conversion validation** — Is GA4 talking to Google Ads? Are assisted conversions being missed?
- **Competitor and search term analysis** — What searches are draining budget without converting?
- **Bid strategy and budget allocation** — Are bids aligned with profitability? Budgets capped arbitrarily?

### You get a written report

> Not a PowerPoint. A *real* document: what's wrong, why, and the estimated impact of each fix (where quantifiable). Plus a priority roadmap—fix these first, then these, then consider these.

## For Haxby and North Yorkshire businesses

I audit accounts across the UK, including many in North Yorkshire. Specialise in ecommerce and home services—know the nuances of each. If your business is in Haxby, York, Tadcaster, Pocklington, Malton, Wetherby, Selby, or anywhere else in the region, same process applies.

## How it works

1. **Quick call** — Tell me about the account: ad spend, industry, goals, rough performance. I estimate scope and give you a ballpark fee.
2. **Account access** — You grant read-only access to Google Ads (and GA4 if conversion tracking is involved). I spend 1–2 weeks digging.
3. **Audit report** — Written findings, priority fixes, estimated ROI of each, and a roadmap. I can talk through it or leave it for you to implement.

### Other PPC help in Haxby

- [PPC Agency in Haxby](/ppc-agency/haxby/)
- [PPC Consultant in Haxby](/ppc-consultant/haxby/)

### Nearby areas I cover

- [York](/ppc-audits/york/)
- [Tadcaster](/ppc-audits/tadcaster/)
- [Pocklington](/ppc-audits/pocklington/)
- [Malton](/ppc-audits/malton/)
- [Wetherby](/ppc-audits/wetherby/)
- [Selby](/ppc-audits/selby/)

### Regional coverage

- [PPC Audit across North Yorkshire](/ppc-audits/north-yorkshire/)

## Frequently asked questions

### How much does an audit cost?

Depends on account size and complexity. Call me with rough ad spend and industry; I'll give you a range. No charge for the call.

### Does Haxby mean you only do audits locally?

No—I audit accounts across the UK remotely. Haxby, North Yorkshire, London, everywhere. Same rigour everywhere.

### What if I implement the audit findings myself?

Perfect. The audit is a standalone product. No expectation that you hire me afterward. Though I do also offer implementation if you'd rather not touch it.

### How long does an audit take?

Typically 1–2 weeks from start to written report, depending on account size and how much tracking needs digging. You'll have the report in hand before any payment beyond the initial audit fee.

### Can you also implement the fixes?

Yes, if you want. That's a separate conversation and pricing, but many clients prefer a fixed audit, then hire me to execute high-priority fixes.

### What if I'm not running ads yet?

This is for existing accounts. If you're new to Google Ads, book a strategy call instead and we'll map out a launch plan.

## Get your PPC audit

Call me with your current ad spend and industry. I'll outline what a full audit looks like, give you a fixed fee upfront, and we'll set a timeline. No surprises, no ongoing commitment.

**Call 07410 907 104**
