---
title: Google Ads Audit in Looe
description: Professional PPC audit for Looe businesses. Find tracking gaps, wasted budget, and optimization opportunities.
url: "https://steviemorris.com/ppc-audits/looe/"
canonical: "https://steviemorris.com/ppc-audits/looe/"
type: town
silo: ppc-audits
location: Looe
county: Cornwall
region: England
lat: 50.35778
lng: -4.45418
primary_keyword: Google Ads audit Looe
keywords:
  - PPC audit Cornwall
  - Google Ads analysis
  - ad spend optimization
blueprint: 4
audience: Looe businesses looking for a one-off audit to identify wasted ad spend and tracking problems
date_published: 2026-06-30
date_modified: 2026-06-30
author: Stevie Morris
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siblings:
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  - /ppc-consultant/looe/
nearby:
  - /ppc-audits/saltash/
  - /ppc-audits/torpoint/
  - /ppc-audits/callington/
  - /ppc-audits/plymouth/
  - /ppc-audits/st-austell/
  - /ppc-audits/bodmin/
record_id: ppc-audits__looe
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---

# Google Ads Audit for Looe Businesses

One-off audit to identify wasted budget, broken tracking, and quick wins. Fixed scope, no long-term commitment.

## What a PPC Audit Finds

Most Google Ads accounts have money leaking out somewhere. It's rarely intentional—it's usually just gaps:

Broken conversion tracking means you don't know which ads actually drive sales or leads. Ads pointing to generic landing pages instead of targeted ones (a product-specific page, a service page, a lead form). Poor audience targeting sending budget to users who'll never convert. Bid adjustments that made sense last year but are now outdated.

An audit finds these gaps in a fixed timeframe and tells you exactly what they cost and how to fix them.

## An Audit Covers

- **Account structure** — Campaigns, ad groups, keyword matching. Is it set up to scale, or is it tangled?
- **Conversion tracking** — Are pixels firing? Is Google seeing your revenue data or just clicks?
- **Ad creative and messaging** — Do headlines match intent? Are ad extensions working?
- **Landing page experience** — Does the ad promise match the page destination?
- **Audience targeting** — Who's getting shown your ads? Should they be?
- **Budget allocation** — Where's your spend going? Should it be going there?

### Audit = No Commitment

> Get the report. Read it. Implement bits yourself, hire someone, or do nothing. The findings are yours to act on whenever and however you see fit.

## Typical Audit Finds

Without giving away exact client numbers, common issues in Looe and East Cornwall business accounts include:

No mobile-specific landing pages (people search on phones; ads send them to desktop versions). Conversion values not set up in Google Ads (Google can't optimize toward real profit if it only sees 'conversion', not '£50 revenue per conversion'). Ad copy talking about features instead of outcomes (nobody cares that your product has X, they care that it solves Y problem). Negative keywords missing or outdated (so ads show for searches that'll never convert).

Any of these could easily be costing 20–40% of your ad budget.

## The Audit Process

1. **You grant access** — Share read-only access to your Google Ads account (and Google Analytics if you have it).
2. **I audit (usually 1–2 days)** — Deep dive into structure, tracking, creative, landing pages, and targeting. I note every gap and estimate the cost.
3. **Findings delivered** — You get a report with findings, impact estimates, and a priority roadmap. We can debrief on a call if you'd like.

### Other PPC help in Looe

- [PPC Agency in Looe](/ppc-agency/looe/)
- [PPC Consultant in Looe](/ppc-consultant/looe/)

### Nearby areas I cover

- [Saltash](/ppc-audits/saltash/)
- [Torpoint](/ppc-audits/torpoint/)
- [Callington](/ppc-audits/callington/)
- [Plymouth](/ppc-audits/plymouth/)
- [St Austell](/ppc-audits/st-austell/)
- [Bodmin](/ppc-audits/bodmin/)

### Regional coverage

- [PPC Audit across Cornwall](/ppc-audits/cornwall/)

## Frequently asked questions

### How long does an audit take?

Usually 1–2 days of work on my end, depending on account size. You'll have a report within a week of granting access.

### What if I'm not spending much—is an audit worth it?

If you're spending £500 a month and wasting 30%, you're losing £150 a month. An audit that saves you even half of that pays for itself immediately. Even small budgets deserve proper tracking and structure.

### Do you audit accounts in Looe and Cornwall specifically?

Yes. Geography doesn't matter for audits—it's all remote. I audit businesses across the UK, regardless of where they're based.

### What if I already have someone running my ads—can you audit their work?

Absolutely. Sometimes it's good to get a third-party read on things. I'll be fair—I'll highlight what's working and what's not.

### How much does an audit cost?

Pricing varies by account size and complexity. I'll give you a tailored quote after a brief call about your ad spend and goals.

### What happens after the audit?

That's up to you. You might implement findings yourself, hire me for done-for-you management, bring the report to your agency, or do nothing. No obligation to work together after.

## Find Your Wasted Ad Spend

Book a quick call to discuss your current spend and audit scope. I'll give you a fixed quote and timeline.

**Call 07410 907 104**