--- title: Google Ads Audit in Port Talbot description: Professional Google Ads audit for Port Talbot businesses. Find wasted spend, tracking gaps, optimisation opportunities. No obligation to hire. url: "https://steviemorris.com/ppc-audits/port-talbot/" canonical: "https://steviemorris.com/ppc-audits/port-talbot/" type: town silo: ppc-audits location: Port Talbot county: West Glamorgan region: Wales lat: 51.59241 lng: -3.78019 primary_keyword: Google Ads audit Port Talbot keywords: - PPC audit Wales - Google Ads analysis - performance diagnostic West Glamorgan blueprint: 3 audience: Businesses in Port Talbot, West Glamorgan, Wales running Google Ads who want an independent audit to identify inefficiencies and improve ROI. date_published: 2026-06-30 date_modified: 2026-06-30 author: Stevie Morris schema_types: - Service - FAQPage - BreadcrumbList siblings: - /ppc-agency/port-talbot/ - /ppc-consultant/port-talbot/ nearby: - /ppc-audits/porthcawl/ - /ppc-audits/bridgend/ - /ppc-audits/ferndale/ - /ppc-audits/aberdare/ - /ppc-audits/talbot-green/ - /ppc-audits/llanelli/ record_id: ppc-audits__port-talbot word_count: 766 --- # Google Ads Audit for Port Talbot Businesses One-off, diagnostic Google Ads audit. Find wasted spend, tracking gaps, and optimization blind spots. Fixed scope, clear findings. ## Your Ads Are Running. But Are They Efficient? You're spending money on Google Ads. But is it working? Are you attracting the right people? Is your conversion tracking accurate? Are there settings wasting budget without you knowing? Most businesses never really know. They watch the metrics, hope for the best, and assume their ads are fine. But when I audit an account — whether it's run in-house or by an agency — we almost always find inefficiency: bad targeting, tracking gaps, bid strategy that doesn't match the business model, keywords that shouldn't be there. A diagnostic audit tells you exactly what's happening and what needs to change. ## What's Covered in an Audit - **Account structure** — Are campaigns and ad groups organised logically for your business? - **Targeting and keywords** — Are you attracting the right people, or wasting budget on mismatches? - **Conversion tracking** — Is the data accurate? Are you missing conversions? - **Bid strategy** — Is your bidding aligned with your margins and business goals? - **Creative performance** — Which ads are driving results? Which should be paused? - **Competitive waste** — Are you overpaying for clicks because of competitor bidding? ### What You Get > A detailed report with specific findings and prioritised recommendations. No fluff. Just actionable insight into what's wasted, what's working, and what to fix first. ## When You Need an Audit You're in Port Talbot or Porthcawl running ads but not sure if they're optimised. Your ROAS has dropped and you can't figure out why. You hired someone to manage your ads but want a second opinion on their approach. You're thinking about scaling budget but want confidence that fundamentals are right first. Or you're simply frustrated and want clarity before making changes. ## How It Works 1. **Book the audit** — You provide account access (read-only) and tell me your business goals and KPIs. 2. **I dive deep** — I spend time in the account, pull reporting data, and identify issues and opportunities. 3. **You get a report** — A comprehensive findings document with structured recommendations, prioritised by impact. 4. **Optional: strategy call** — Walk through the report together, ask questions, and discuss next steps. Or take it away and execute solo. ## No Obligation to Hire This is a diagnostic service. You get findings and recommendations. If you want to hire me to implement fixes or run the account going forward, we can talk. But the audit stands alone — you can take it to another consultant, your team, or an agency and execute from there. ### Other PPC help in Port Talbot - [PPC Agency in Port Talbot](/ppc-agency/port-talbot/) - [PPC Consultant in Port Talbot](/ppc-consultant/port-talbot/) ### Nearby areas I cover - [Porthcawl](/ppc-audits/porthcawl/) - [Bridgend](/ppc-audits/bridgend/) - [Ferndale](/ppc-audits/ferndale/) - [Aberdare](/ppc-audits/aberdare/) - [Talbot Green](/ppc-audits/talbot-green/) - [Llanelli](/ppc-audits/llanelli/) ## Frequently asked questions ### How much does an audit cost? Depends on account size and complexity. For a rough idea, audits typically run from a few hundred pounds for a simple account to more for high-spend operations. Book a call and I'll quote based on your specific situation. ### How long does the audit take? 2-3 weeks typically. You give me access, I review thoroughly, and deliver a report. If you want a call to walk through it, add another week for scheduling. ### Do you audit accounts run by other agencies? Yes. Confidentiality stays with you. I'll give you honest feedback on their work, and you decide what to do with it. ### I'm in West Glamorgan. Will you audit a small local services account? Absolutely. Whether you're a Port Talbot builder, Bridgend plumber, or small ecommerce store, if you're spending money on Google Ads, an audit can find money you're wasting. ### What if the audit finds major problems? Then we'll discuss options. Some fixes you can make in-house. Others might need specialist help. I'll give you clear next steps without pressure to hire me. ### Can I use the audit report with another consultant? Yes. The audit and recommendations are yours. If you want to bring another team in to execute, they'll have a solid roadmap. ## Get Clarity on Your Google Ads. If you're spending on ads but not confident in their efficiency, a one-off audit cuts through the guesswork. Get specific findings, no pitch. Call 07410 907 104 or request an audit below. **Call 07410 907 104**