--- title: PPC Consultant in Bolton description: Senior PPC consulting in Bolton. Audits, strategy, fractional oversight. 12 years, £2M+ managed. Book your consultation. url: "https://steviemorris.com/ppc-consultant/bolton/" canonical: "https://steviemorris.com/ppc-consultant/bolton/" type: town silo: ppc-consultant location: Bolton county: Greater Manchester region: England lat: 53.58333 lng: -2.43333 primary_keyword: PPC consultant Bolton keywords: - Google Ads consultant - fractional PPC - advertising audit Bolton blueprint: 5 audience: Bolton business owners with existing ads, in-house marketers, or agencies seeking expert oversight date_published: 2026-06-30 date_modified: 2026-06-30 author: Stevie Morris schema_types: - Service - FAQPage - BreadcrumbList siblings: - /ppc-agency/bolton/ - /ppc-audits/bolton/ nearby: - /ppc-consultant/little-lever/ - /ppc-consultant/radcliffe/ - /ppc-consultant/atherton/ - /ppc-consultant/horwich/ - /ppc-consultant/bury/ - /ppc-consultant/leigh/ record_id: ppc-consultant__bolton word_count: 809 --- # PPC Consultant for Bolton Businesses Second opinion, strategy, training. You've got ads running; I'll tell you what's working and what's leaking money. ## You have someone running your ads. But is it working? Maybe you've got an in-house marketer juggling Google Ads alongside everything else. Maybe you're with an agency that's nice but slow to adapt. Or maybe you built your own account on YouTube tutorials and you're wondering if it's any good. You don't need a full takeover. You need a senior consultant who can look at what you're doing, spot the leaks, and give you a straight answer on whether your strategy is sound. That's where I come in. I'm Stevie Morris. I've spent 12 years running Google Ads and managing £2M+ in client spend. I'm a Google Partner. I've worked with everything from bootstrapped ecommerce to £20M+ accounts. I know what works and what doesn't. And I'm blunt enough to tell you if your ads are fine — or if you're throwing money away. ## What a consultation can cover - **Account audit** — Structure, audience setup, conversion tracking, keyword strategy, bid management, ad copy - **Spend analysis** — Where's the waste? Which campaigns are profitable? Where should you invest more? - **Strategy workshop** — A few hours with you and your team, aligning on goals and execution - **Fractional advisory** — Retainer-based check-ins (e.g. monthly) without taking over day-to-day management ## Why fractional PPC counsel matters Most businesses are either under-optimized (someone's running ads, but they're not expert-level) or over-paying for a full agency (£2k+/month for something that doesn't fit your scale). A third option: hire someone senior on a fractional basis. I can audit your account, give you a detailed improvement roadmap, run training with your team, or check in monthly to keep you honest. It's cheaper than a full agency, better than DIY, and you get access to 12 years of knowledge without the overhead. ### Common problems I find > Bad audience segmentation (lumping all traffic together). Conversion tracking that doesn't work (you think you're profitable but you're not). Bid strategies that ignore your actual data. Ad copy that's been the same for 2 years. Negative keywords that should've been added months ago. None of this is rare. Most accounts have at least 3–4 of these. ## How consulting works 1. **Initial call** — You describe the account, goals, and what you need. I ask hard questions. I scope what makes sense. 2. **Audit** — I review your account deeply and pull a detailed report: what's working, what's broken, what to fix first. 3. **Recommendations & next steps** — We discuss findings, prioritise, and decide: Do you want me to keep going? Are you building a team? Do we do a training session? ### Other PPC help in Bolton - [PPC Agency in Bolton](/ppc-agency/bolton/) - [PPC Audit in Bolton](/ppc-audits/bolton/) ### Nearby areas I cover - [Little Lever](/ppc-consultant/little-lever/) - [Radcliffe](/ppc-consultant/radcliffe/) - [Atherton](/ppc-consultant/atherton/) - [Horwich](/ppc-consultant/horwich/) - [Bury](/ppc-consultant/bury/) - [Leigh](/ppc-consultant/leigh/) ### Regional coverage - [PPC Consultant across Greater Manchester](/ppc-consultant/greater-manchester/) ## Frequently asked questions ### When would I hire you instead of a full-time agency? When you have someone handling ads but want a senior second opinion, or when you want fractional oversight without full outsourcing. Common in Bolton and across Greater Manchester: business owners who know their P&L but aren't Google Ads experts. ### What does a typical audit cost? Depends on account complexity. Pricing starts from £300/month for fractional retainer work. A one-off audit is quoted on a call based on account size and depth. No guess pricing — we talk first. ### Can you audit accounts that are completely new? Yes. If you're thinking about starting Google Ads, I can help you build the strategy upfront so you don't waste the first 3 months learning. ### Do you work with agencies? Yes. Agencies in Bolton and nearby bring me in for audits, training, or as a senior review layer. That's fine with me. ### What's your advisory approach? No sugar-coating. If something's working, I'll tell you why. If it's not, I'll tell you what to do. I'm not here to justify your spend — I'm here to make it work better. ### Can this turn into full management? Absolutely. Lots of clients start with a consultation, then hire me to run things day-to-day. I can build that arrangement however suits you. ## Get a senior PPC perspective on your account Let's talk about where your ads stand and what's possible. No obligation to move forward — just a straight conversation. **Call 07410 907 104**