--- title: PPC Consultant in Crowthorne description: Freelance Google Ads consultant offering second opinions, account reviews, and fractional strategy guidance. 12 years experience, Google Partner certified. url: "https://steviemorris.com/ppc-consultant/crowthorne/" canonical: "https://steviemorris.com/ppc-consultant/crowthorne/" type: town silo: ppc-consultant location: Crowthorne county: Berkshire region: England lat: 51.37027 lng: -0.79219 primary_keyword: PPC consultant Crowthorne keywords: - Google Ads second opinion - fractional PPC strategy - ads account review blueprint: 2 audience: Businesses in Crowthorne and Berkshire with existing Google Ads who want expert audit and strategic guidance date_published: 2026-06-30 date_modified: 2026-06-30 author: Stevie Morris schema_types: - Service - FAQPage - BreadcrumbList siblings: - /ppc-agency/crowthorne/ - /ppc-audits/crowthorne/ nearby: - /ppc-consultant/sandhurst/ - /ppc-consultant/blackwater/ - /ppc-consultant/camberley/ - /ppc-consultant/wokingham/ - /ppc-consultant/bracknell/ - /ppc-consultant/farnborough/ record_id: ppc-consultant__crowthorne word_count: 789 --- # PPC Consultant for Crowthorne Businesses You've got someone running ads. Need a second opinion or fractional strategy input? That's what I do — senior-level guidance without replacing your current operator. ## When a second opinion saves money You might have an agency, an in-house person, or even self-manage your Google Ads. But you're not sure if they're making the right calls. Keyword strategy doesn't feel right. Ad spend is climbing but ROI isn't. Conversion tracking seems off. Or you just want a seasoned expert to review the setup once. That's fractional consulting. I come in, review your account, spot the gaps or bad moves, and advise on how to fix them. I'm **Google Partner certified** with 12 years running ads directly. I've managed £2M+ in ad spend. I know what right looks like. ## Fractional consulting typically covers - **Account structure review** — Campaigns, ad groups, keywords. Is it optimised or scattered? - **Bid strategy audit** — Are they using the right bidding method for your goal? Manual CPC when you should be using conversion-based bidding? - **Keyword strategy** — Overlaps, irrelevant terms, missed opportunities, poor intent targeting - **Ad copy & creative** — Testing gaps, messaging misalignment, technical issues (sitelink copy too long, wrong final URL, etc.) - **Conversion tracking** — Is it actually firing? Are they measuring the right events? This catches huge blind spots. - **Competitive strategy** — How do you compare to others bidding in your space? Any glaring gaps? ## This is different from full account takeover I'm not here to replace your current person or agency. I'm here to give you the perspective of someone with deep expertise, someone who can spot problems and recommend fixes. You decide whether your current team implements them, whether I do, or whether it signals a bigger conversation about whether the current arrangement is working. ### I'll be honest about what I find. > Sometimes the honest answer is 'Your ads are fine; you just need to give them more time.' Other times it's 'Your account structure is costing you 20% of your budget.' I don't sugarcoat it, and I don't recommend changes just to justify a consultation. ## How fractional consulting works 1. **Strategy call** — We talk about your business, what's working and what isn't, and what you want me to focus on. 2. **Deep dive** — I pull reports, review your account, spot issues, and test your conversion tracking. 3. **Recommendations meeting** — I present my findings — honest assessment, specific fixes, priority ranking, and what you can tackle yourself vs. what needs specialist hands. 4. **Ongoing support** — Optional monthly retainer from £300/month for ongoing guidance and spot-checks. Tailor it to your need. ### Other PPC help in Crowthorne - [PPC Agency in Crowthorne](/ppc-agency/crowthorne/) - [PPC Audit in Crowthorne](/ppc-audits/crowthorne/) ### Nearby areas I cover - [Sandhurst](/ppc-consultant/sandhurst/) - [Blackwater](/ppc-consultant/blackwater/) - [Camberley](/ppc-consultant/camberley/) - [Wokingham](/ppc-consultant/wokingham/) - [Bracknell](/ppc-consultant/bracknell/) - [Farnborough](/ppc-consultant/farnborough/) ### Regional coverage - [PPC Consultant across Berkshire](/ppc-consultant/berkshire/) ## Frequently asked questions ### What's the difference between a one-off consultation and monthly fractional consulting? One-off: I review your account, give you a detailed report and recommendations, we're done. Monthly fractional: You get me for ongoing check-ins, quick questions, performance reviews, and guidance as things change — no full account management, but senior-level input on call. ### Do you charge for the initial review? Let's discuss on a call. Some reviews are more complex than others. I'll give you a clear quote before I dive in. ### What if I disagree with your recommendation? That's fine. I'll explain my reasoning, but ultimately it's your account and your business. I'm here to advise, not dictate. If you think I'm wrong, let's talk it through. ### Can you advise on Google Ads strategy for someone in Crowthorne/Berkshire specifically? Absolutely. I know the Berkshire market — high CPCs because of London commuter belt competition, strong demographics, often B2B mixed with D2C. I account for local nuances in every recommendation. ### Do I need you to have access to my Google Ads account? For a proper audit, yes — I need read access to see campaign performance, keywords, bid strategies, etc. I never need write access unless you ask me to implement recommendations. ### What if my current person/agency won't give me access to the account? That's a red flag and worth having a conversation about. You own the account; you should have access. It's something we can discuss on a call. ## Get a senior perspective on your ads Let's talk through what's happening with your current setup and whether a consultation makes sense. **Call 07410 907 104**