07410 907 104

Freelance PPC Consultant Penkridge - PPC Specialist

As a professional PPC consultant serving Penkridge, I offer specialized assistance to businesses of all sizes in the management of their pay-per-click campaigns. With over two decades of experience in online marketing, including expertise in PPC and SEO, I have a proven track record of helping companies increase leads and sales through effective PPC ad campaigns. Whether your business is located in Penkridge or beyond, I am dedicated to providing exceptional support and achieving measurable results. Contact me, Stevie Morris, to learn more about how I can help your business succeed through targeted PPC campaigns.

PPC Management  Penkridge 

Why Stevie Morris for your PPC Specialist  

As a professional PPC consultant, I have extensive experience working with businesses of various sizes and industries in Penkridge and beyond to achieve their online advertising goals through paid media. My approach is tailored to the unique needs of each client, as I understand that there is no one-size-fits-all solution when it comes to pay-per-click advertising. With a track record of success helping both large multi-million pound companies and small independent businesses grow through targeted campaigns, I am confident in my ability to provide exceptional support and drive measurable results for your business.

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maximise Your Conversions & Profit

What I Do 

  • Account Creation, Setup and Management
  • Live Reporting Dashboard
  • Lead tracking via Google Analytics 
  • Ongoing Analysis and Optimisation
  • Helping you to identify opportunities
To maximise the return on Google ads you need a professional not only to manage the PPC campaigns themselves but also to work on optimising the whole customer experience. no mater where your customers are in Penkridge or other parts of the UK. I make sure your ads show up and are relevant to them.  Not knowing what you are doing can lead to large amounts of wasted ad spend.Using a consultant for your PPC like myself to increase leads and sales while increasing your return on investment is a wise choice

I have a strong focus on increasing profit using all the tools available in the Google ads platform.

PPC Guided By The Numbers Not Guesswork  

Any form of advertising should be guided by data and not assumption. I set my goals and events to tell a story of how and where your customers are coming from and how they convert. I take an holistic approach looking at the whole sales funnel to detect any issues and rectify any anomalies. 

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PPC Consultant Penkridge PPC Expert in Google Ads
Bing PPC Consultant  Penkridge
Google Analytics Expert Penkridge
PPC Click Guardian Click Fraud Prevention For Adwords and Bing Ads

PPC Consultants What Do We Do

A PPC Consultant for Penkridge like myself will use the experience gained from managing paid ads to optimise your ppc account to perform profitably.

How I Manage PPC Campaigns

This is not an exhaustive list on everything I do. PPC marketing is a mix of art and science. The art is writing compelling ads and using imagery in display advertising to get the click and the sale. The science is in analyzing the data and finding those profitable little nuggets that can turn a good adwords campaign into a fantastically profitable one. 

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Competitor Research

Your competitors both locally in Penkridge and nationally are already advertising  with PPC ads in the search engines and other platforms. By analyzing what they are already doing we can see what's working from them and then improve upon it for your advertising. The game is not to reinvent the wheel but to create a better wheel.

Keyword Selection

Keywords and phrases are the backbone of PPC so keyword research is key to a successful paid search campaign. We start out with relevant terms and use the data to narrow down the selection of keywords to the ones that bring in the most qualified prospects 

Channel Selection

The choice of channels is down to what your offering, some lend themselves better to certain products then others. I tend to focus on Google ads, Google shopping and lead generation

Writing PPC Ads

Writing the ads is a skill, we want to match the ad with the search terms but also with the landing pages at the same time. Matching the ad to the users intent makes for a better performing pay per click campaign. We will use different versions of the ads taking advantage of the most appropriate ad types that are offers such as responsive and expanded text ads

Campaign Launch

Once the landing pages have been constructed, the ads a written and the keywords are set up. We then set the bids and the budget and press go to launch the campaign.


During the first few weeks it is crucial that the new ppc campaign is watched closely we are looking for high spending keywords that are not converting, ads that are not being clicked


This is where the magic happens, taking what we have found from monitoring the ads we make changes in keywords, ads copy ,extensions, audances types of ads to improve performance.

Ongoing Improvement

Its not just a single task job, managing a PPC campaign and ads is an ongoing process. It has to be looked at constantly and adjustments made ongoing. By doing this the compound effect comes into play and campaigns perform better over time


Reporting is a very important part of the process.Giving you reports that are meaningfull and can tell you how your investment is paying off

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Common Questions Asked About PPC Consultancy 

How do you hire a ppc consultant ?

It all starts with a conversation, during that conversation I will asses if your a good fit for my ppc consultancy service and you will find out if i'm a good fit for your business. 

Do I need a PPC agency or a Pay Per Click consultant ?

A pay per click agency and consultant do the same job but with that said an agency is better equipped to scale as they will / may have more than one paid ads person on staff so if your spending more 100k a month on google or bing it may be wise to look at an agency if your budget is slightly more modest then a ppc consultant can work out more cost effective. Agencies have offices and larger overheads then a stand alone specialist. 

How long does it take for a PPC campaign to work ?

A PPC campaign will start getting traffic as soon as the ads are approved and running in the search engines the quality of that traffic will improve over time as more data is gathered the first 3 months of any campaign will be focused on gathering data and optimising the keywords, ads and landing pages I would suggest that if you want your ads and any other traffic you get to your website to convert better you look at a CRO (conversion rate optimisation ) campaign.

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PPC Consultancy Penkridge 

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07410 907104

CONTACT Stevie Morris

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