--- title: PPC Consultant in St Helens description: Independent Google Ads strategy consulting for St Helens & Greater Manchester. Account audits, second opinions, optimization roadmaps. url: "https://steviemorris.com/ppc-consultant/st-helens/" canonical: "https://steviemorris.com/ppc-consultant/st-helens/" type: town silo: ppc-consultant location: St Helens county: Greater Manchester region: England lat: 53.45 lng: -2.73333 primary_keyword: Google Ads consulting St Helens keywords: - PPC audit Greater Manchester - Google Ads strategy consulting - second opinion Google Ads blueprint: 4 audience: Business owners and in-house marketers in St Helens (and surrounding areas like Widnes, Ashton in Makerfield) wanting an expert review of their Google Ads date_published: 2026-06-30 date_modified: 2026-06-30 author: Stevie Morris schema_types: - Service - FAQPage - BreadcrumbList siblings: - /ppc-agency/st-helens/ - /ppc-audits/st-helens/ nearby: - /ppc-consultant/ashton-in-makerfield/ - /ppc-consultant/rainford/ - /ppc-consultant/widnes/ - /ppc-consultant/kirkby/ - /ppc-consultant/skelmersdale/ - /ppc-consultant/warrington/ record_id: ppc-consultant__st-helens word_count: 857 --- # PPC Consultant for St Helens Businesses Expert advice on your existing Google Ads setup. I audit your campaigns, identify wasted spend, and show you exactly what to fix next. ## You already have Google Ads. You want a second opinion. Maybe you're running ads yourself. Maybe you've got an agency, but you're not seeing results. Maybe the numbers look okay but something feels off — you're spending money but not seeing real impact. I offer **fractional strategy consulting**. I audit your account, identify what's actually working and what's wasting money, and give you a roadmap to fix it. You decide what to do with it — hire me to implement, run it yourself, or take it to your current team. ## What a Google Ads consultation covers - **Account structure review** — campaigns, ad groups, keywords, match types. Are they organized to actually perform, or is it chaos? - **Bid strategy audit** — are you using the right bidding method? Are bids competitive or reckless? - **Ad copy & extensions analysis** — what's actually converting, what's just burning money? - **Landing page check** — does your ad promise match your landing page? Are pages designed to convert? - **Audience & targeting review** — who are you actually reaching, and are they the right people? - **Conversion tracking audit** — do you know what's actually converting? Or are you flying blind? - **Clear recommendations** — a prioritized list of what to fix first, why it matters, and how to do it. ## Who uses Google Ads consulting You're either running ads in-house and want validation, or you're working with an agency but want a reality check. You need someone senior to look at the whole picture and tell you straight: is this working, or are we burning cash? I've spent 12 years in Google Ads and managed £2M+ in direct ad spend. I know what good looks like, and I know when it's mediocre. ### Honest assessment, not sales pitch > I'll tell you if your ads are actually fine. Not every business model works with Google Ads — some are just not viable at scale. If that's you, I'll say so. I only recommend strategy I believe will work for your business. ## How a consulting engagement works 1. **Booking & access** — We schedule a consultation. You give me read-only access to your Google Ads and Google Analytics accounts. 2. **Deep audit** — I spend a few hours reviewing everything — campaigns, keywords, ads, landing pages, conversion tracking, performance data. 3. **Strategy call** — We meet (phone or video) and I walk through the findings. We discuss what's working, what's broken, and what the priorities are. 4. **Recommendations document** — You get a clear roadmap — specific changes to make, why each one matters, and in what order to tackle them. ## When to use consulting instead of full management Consulting makes sense if you want to stay hands-on, or you have a small budget and can't yet justify full-time management. It's also ideal if you're already working with an agency but want an independent second opinion. If you want to delegate the whole thing and just see results, full-on agency management is probably the better fit. ### Other PPC help in St Helens - [PPC Agency in St Helens](/ppc-agency/st-helens/) - [PPC Audit in St Helens](/ppc-audits/st-helens/) ### Nearby areas I cover - [Ashton in Makerfield](/ppc-consultant/ashton-in-makerfield/) - [Rainford](/ppc-consultant/rainford/) - [Widnes](/ppc-consultant/widnes/) - [Kirkby](/ppc-consultant/kirkby/) - [Skelmersdale](/ppc-consultant/skelmersdale/) - [Warrington](/ppc-consultant/warrington/) ### Regional coverage - [PPC Consultant across Greater Manchester](/ppc-consultant/greater-manchester/) ## Frequently asked questions ### What does a consultation cost? Pricing depends on account complexity and scope. We discuss that on a call and I'll give you a quote tailored to your situation. ### Can I implement the recommendations myself? Absolutely. The whole point is to give you a roadmap you can action yourself. Whether you implement or hire someone else is up to you. ### Do you offer ongoing consulting? Yes. Some clients book quarterly reviews — I audit, we discuss, I give recommendations. That's less expensive than full management but keeps you accountable. ### What if I'm in St Helens or nearby — do you do local meetings? I work remote across the UK, so most consultations are via phone or video. We can arrange a face-to-face call if that makes sense, but it's not necessary. ### Can you guarantee results? No. I can guarantee rigorous analysis and honest recommendations. Results depend on your business model, budget, and how well you implement the changes. ### What if I discover my agency is doing fine after all? That's a good outcome. You get peace of mind. But if I find problems, at least now you know and can fix them. ## Want an expert second opinion on your Google Ads? If you're spending money on Google Ads — whether you're running them yourself or through an agency — and you're not 100% confident the strategy is right, let's talk. I'll review your setup, identify gaps and waste, and show you a clear path forward. **Call 07410 907 104**