PPC Consultant for Whitstable Businesses

You don't need a new agency. You need clarity.

You’re spending on ads. Leads or sales are coming in. But you’re not sure if you’re efficient, if you’re leaving money on the table, or if your current setup is actually working. Maybe your bid strategy’s outdated. Maybe your keywords are too broad. Maybe your tracking doesn’t tell you what’s really converting. Or maybe you’ve had the same person running ads for three years and you just want a sanity check.

That’s where fractional advisory comes in. I review what you’re doing, spot the waste, and give you a clear plan to either fix it yourself or hand over ongoing management.

What I offer

• Account audit — structure, keywords, ad copy, tracking, bid strategy. One deep read.
• Fractional management — I own optimization 5–10 hours per week. You stay involved.
• Strategy calls — quarterly or monthly check-ins. New campaigns, budget reallocation, market shifts.
• Second opinion — your team runs ads; I review decisions before they launch.
• Training — I walk your team through what’s working and why, so you’re less dependent.

Who I work with as a consultant

Businesses with existing ads that want optimization without full agency costs. Founders and marketing directors who want to stay hands-on but need a trusted check. Whitstable, Canterbury, and Kent businesses navigating high CPCs and competitive niches.

How consulting works

1. Consultation callYou share your account (or export), current spend, goals, pain points. I listen and ask hard questions.
2. Audit or planDepending on what you need, I either do a full audit report or draft a fractional management plan.
3. Monthly or quarterly retainerI stay available for optimization, decisions, or just honest input. No long-term lock-in.
4. You stay in controlIt’s advisory. Your team executes, or I execute with your approval. Transparency is the deal.

My background

I’ve spent 12 years in Google Ads. I’ve managed £2M+ directly and I’m a Google Partner. I’ve also built systems at Growth PPC for senior-led management at scale. But I’ve learned that not every business needs an agency — some just need someone senior to lean on, challenge assumptions, and keep things honest.