PPC Agency for Lydney Businesses

Why Lydney businesses choose managed PPC

Running ads yourself eats time. Hiring an agency often means your account gets assigned to a junior. Neither works well if you’re a home services business or ecommerce seller in Lydney or nearby (Coleford, Dursley, Thornbury, Bradley Stoke, Ross on Wye, Nailsworth) where margins matter and every pound of ad spend has to work.

I manage Google Ads directly — no middlemen, no juniors. Twelve years. Two million pounds of your peers’ ad spend. I spot waste, close gaps, and optimise the bits that actually drive revenue.

What ongoing management covers

• Account structure. The right campaigns, ad groups, and keywords for your business — not a template.
• Ad copy & creative. Testing, refinement, and honest feedback when ads aren’t the problem.
• Conversion tracking. Making sure every lead, call, and sale gets attributed correctly.
• Budget allocation. More spend to what works; less (or none) to what doesn’t.
• Regular optimisation. Bid strategies, negative keywords, seasonal adjustments, audience segmentation.
• Monthly reporting. Clear numbers. No vanity metrics. What’s converting, what’s not, what’s next.

How we start

1. Strategy callWe talk about your business, margins, current ads (if you have them), and what ‘good’ looks like. No pitch, no pressure — just honest diagnosis.
2. Proposal & contractIf it’s a fit, you get a clear, transparent proposal. Pricing from £300/month (covers up to £3,000/month ad spend; above that it’s 10% of ad spend, paid directly to Google).
3. Account setup or takeoverNew account or migrating existing? I build or optimise, install tracking, and brief you fully before launch.
4. Monthly cadenceOptimisation, testing, reporting. I’m available for questions; you’re never wondering what’s happening.

Not a fit?

If your ad spend is under £500/month or you want someone to hand off the whole thing with zero involvement, consider an audit or consultation instead. Honest.