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You're spending on Google Ads. But is it working?

You see impressions, clicks, maybe conversions. But are you spending it right? Are you missing something? Is there waste you can’t see?

That’s what an audit is for. I dig into your account—tracking, keywords, bids, structure, competition—and give you a clear picture of what’s working, what’s wasting money, and what you might be missing.

What's included in a PPC audit

No fluff. Just diagnosis.

You get a clear report: here’s what’s working, here’s what’s broken, here’s what I’d fix. Then you decide what to do with it. No pressure to hire me—the audit stands on its own.

When to get an audit

Get an audit if you’ve been running ads for a while but aren’t sure if they’re efficient. If you’re new to Google Ads and want a baseline before spending more. If you’re thinking about hiring someone and want to know what the real issues are. Or if something just feels off and you want a professional second look from someone who’s done this 12 years.

How an audit works

  1. Request & briefYou send me read-only access to your Google Ads account and a quick brief of your goals and budget.
  2. Deep diveI spend time in your account, run queries, check tracking, analyse structure, and look at your competitive landscape.
  3. Report & callI send you a detailed report with findings and recommendations. We have a call to walk through it and answer your questions.

Perfect for Atherstone & West Midlands

If you’re a home services company, a trade, or an ecommerce brand in Atherstone or across the Midlands, an audit is a low-risk way to get expert eyes on your ads. No commitment, no follow-on fee. Just answers and actionable recommendations you can act on immediately.

Frequently asked questions

How much does an audit cost?

Pricing is quoted on a call, based on account size and complexity. You’ll know the cost upfront before we start.

How long does an audit take?

Typically 1–2 weeks from start to report, depending on account size. I’ll give you a timeline when we schedule.

Do I have to hire you after the audit?

No. The audit is standalone. You get a report and recommendations. What you do with it is completely up to you.

What if my account is a complete mess?

That’s exactly what an audit finds. Could be structure, tracking, or bidding strategy. Once we know the issue, you can decide whether to fix it yourself or ask for help.

Does an audit account for Atherstone specifically?

Yes. I’ll look at your keywords, competition, and search volume for Atherstone and West Midlands specifically. Local factors matter.

Can I use an audit to compare agencies?

Absolutely. Some people get an audit first, then use it as a baseline when talking to different agencies. It helps you know what’s realistic.

Get an honest audit of your Google Ads

You'll get a clear picture of where your money is going and what's actually working. No obligation, no BS. Just answers from someone with 12 years in.

Call 07410 907 104 Request a PPC audit