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Why most PPC accounts drift

I’ve audited hundreds of Google Ads accounts. The pattern is always the same: campaigns built months ago, never touched. Bids flat. Audiences ignored. Search terms unreviewed. Competitors stepping into the gaps.

I specialise in active management. Every week there’s movement: bid adjustments, new keyword testing, budget reallocation. Not frantic change. Deliberate.

What you get at from £300/month

My track record

12 years running Google Ads. £2M+ ad spend managed directly. Google Partner, Microsoft Ads certified. I’ve worked with ecommerce brands doing £5k-£500k/month ad spend, and home services (plumbers, electricians, conservatory installers) across the Midlands, North, and South.

My sister agency Growth PPC manages £20M+ at scale, hitting 20.8x peak ROAS with a zero-junior model. I bring that discipline to freelance clients.

Honest about pricing

Minimum £300/month covers up to £3,000/month ad spend. Above that, it’s 10% of ad spend (so £5,000/month spend = £500/month fee). Ad spend goes straight to Google — no markup, no middleman.

How it works

  1. CallBook a 30-min strategy call. We look at your current ads (if you have them), your business model, your goals.
  2. Audit & proposalI run a full account audit, find the gaps, and send you a detailed proposal with scope and pricing.
  3. Go liveWe set up campaigns, sync your tracking, and start optimising. You get weekly updates and a monthly report.

Frequently asked questions

Do you work with businesses in Wetherby and West Yorkshire?

Yes. I work UK-wide and remote, so geography doesn’t matter. I’ve worked with home services installers and ecommerce brands across Yorkshire and beyond.

What if my ads are already running?

Even better. I’ll audit your existing setup, find the waste (there’s always waste), and show you exactly what’s broken and how to fix it.

How long does it take to see results?

It depends on your niche and budget. Ecommerce typically shows ROI improvements within 4-8 weeks. Home services depends more on seasonality and search volume. I’ll be honest in the audit about realistic timelines.

Can I cancel whenever I want?

Yes. No contract, no notice period. Month-to-month, and you can pause or cancel anytime.

Do you handle the creative (ad copy)?

I handle copy testing and optimisation. If you need professional copywriting, I can recommend a copywriter, but that’s separate.

Ready to stop wasting money on ads?

Let's talk about your setup in a free 30-minute strategy call. I'll show you exactly what's working, what's not, and what you should fix first.

Call 07410 907 104 Book a free strategy call