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Why Barnstaple businesses need proper Google Ads management

If you’re running ads yourself, you’re probably bleeding money somewhere. Missing negatives. Wasted impressions. Bid logic that made sense six months ago but doesn’t now. Tracking that’s half-broken so you don’t even know which ads are actually working.

I’ve seen this pattern hundreds of times. Most business owners think Google Ads is a dial-it-in-and-ignore-it channel. It isn’t. It’s a skill, and it takes attention.

That’s where I come in. I do this full-time for UK businesses — ecommerce, trades, home services, all sorts. Your ads get reviewed weekly, optimised continuously, and you get proper clarity on what’s working.

What's included in our management

Zero-junior model

You get me, not a junior analyst or an account manager reading a brief. My sister agency Growth PPC manages £20M+ in annual ad spend and runs on the same model: senior-led, no juniors. That’s the standard I hold myself to.

Pricing that's honest

From £300/month, which covers up to £3,000 in monthly ad spend. Above that, it’s 10% of ad spend — so £4,500 in spend = £450/month. Your ad spend goes directly to Google, no markup, no hidden fees. We take a retainer for strategy, optimisation, and reporting.

How we work together

  1. Kickoff callWe understand your business, your goals, and what success looks like. 30 minutes.
  2. Audit & strategyIf you’re already running ads, we find the gaps. Then we build a plan tailored to your niche and budget.
  3. Launch & optimiseWe set everything up, launch, and start optimising immediately. Weekly reviews until it’s stable.
  4. Monthly reviewEvery month we jump on a call, review the numbers, talk strategy, and adjust for next month.

Frequently asked questions

What's the minimum monthly ad spend?

There’s no hard minimum, but the model works best at £2,000/month or above. Below that, you’re probably better off running ads yourself or looking at alternative channels. Let’s talk about your situation on a call.

Are there contracts or lock-in periods?

No. We work month to month. If it’s not working, you can stop anytime. That said, Google Ads optimisation takes time — usually 8-12 weeks before you see real movement. We’re honest about that upfront.

Do you work with Barnstaple businesses specifically?

Yes. I work with businesses across the UK, including plenty in Devon and the South West — Barnstaple, Bideford, Ilfracombe, all of it. We work fully remote, so location doesn’t matter.

What if your ads don't work for our business?

Honest answer: some businesses aren’t a good fit for Google Ads. If we dig into your situation and realise that, I’ll tell you. No point charging you for something that won’t work. That’s happened a handful of times in 12 years, and I’d rather be straight about it.

Ready to fix your Google Ads?

Let's start with a free strategy call. No pitch, no pressure — just a conversation about your goals, your current situation, and whether we're a good fit.

Call 07410 907 104 Book a free strategy call