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Ongoing management, transparent model

I run Google Ads campaigns end-to-end. No retainers with hidden fees, no markup on ad spend — you pay Google directly, I charge a flat fee that scales fairly. From £300/month if your ad spend is under £3,000. Above that, it’s 10% of spend (so £4,500 ad spend = £450/month). I focus on ecommerce and home services across the Midlands and beyond.

I’ve managed £2M+ in ad spend over 12 years and I’m Google Partner and Microsoft Ads certified. Growth PPC, my sister agency, scales this model across £20M+ in managed spend with zero-junior leadership — that’s the blueprint I follow.

What you get

How I think about your budget

Your Google Ads budget is investment capital, not a monthly bill. It should return 3x or more. If it’s not, either the campaign structure is wrong, the landing page doesn’t convert, or you’re bidding on the wrong search terms. I fix those problems.

Proven niches

I specialise in ecommerce and D2C brands and home services and trades. Plumbing, electrical, conservatories, roofing, timber merchants, bed frames, supplements — I know how these categories convert. If you’re in Brierley Hill, Stourbridge, Halesowen or anywhere in the West Midlands, I can run your ads faster than a generalist.

How it works

  1. Free strategy call30 minutes. You tell me about your product and current ads (if any), I ask questions, then I give you my honest take on opportunity.
  2. We go live or we improveIf you’re starting from scratch, I set up the campaign properly. If you already have ads running, I audit them first and tell you what’s broken.
  3. I manage it, you watch the leadsWeekly optimisation, monthly reports, direct access to your account. You don’t touch the ads unless you want to. Speak to me any time.

Frequently asked questions

How quickly will I see results?

Google Ads is fast — you can see traffic shifts in days. But results depend on your landing page and offer. I test and optimise in the first month to find the best combination. Proper ROI usually stabilises in 6–8 weeks once we’ve learned your customer behaviour.

What if my ads aren't making money?

First, we check if the landing page converts. If it does, the problem is audience targeting, keywords, or bids — all fixable. If the page doesn’t convert, I’ll tell you that’s the bottleneck and we may pause ads until you improve it. No point throwing good money at bad landing pages.

Can you work with my existing ad account?

Yes. I’ll log in, audit it, then take over day-to-day management. If there’s a mess (bad keyword structure, broken tracking), I’ll clean it up in week one.

Do you work with businesses in West Midlands towns like Brierley Hill?

Absolutely. I’m based UK-wide remote, so geography doesn’t matter. I’ve run campaigns for businesses from Stourbridge to Bilston to Wednesbury. The setup is the same — good strategy, clean execution.

What if I want to pause or stop?

You can pause your Google Ads at any time — it’s your account. My engagement is month-to-month. If you want to step back, we stop and I hand everything over.

How is this different from an agency?

I’m one person running your ads, not a junior. You get senior expertise without paying for a team overhead. Growth PPC, my sister firm, proves this model scales — 20.8x peak ROAS on £20M+ under management because we don’t waste time on process theatre.

Ready to get serious about Google Ads?

Book a free 30-minute strategy call. I'll tell you what's possible for your business, whether that's starting from scratch or fixing what you already have.

Call 07410 907 104 Book a free strategy call