Book a Free Strategy Call →

Why Chelmsford Businesses Need a Senior Hand

Chelmsford sits in the London commuter belt, which means Google Ads costs here are genuinely high — you’re competing against London-level CPCs. That’s not a penalty; it just means you need someone who knows how to spend efficiently at scale. I specialise in ecommerce and home services, the two sectors where good ad strategy actually pays for itself. I don’t run just a few campaigns; I optimise the entire operation — keyword structure, bid strategy, audience targeting, conversion tracking. Nothing gets ignored.

No Juniors. No Vanity Metrics.

You get me, not an account manager. I’ve managed Google Ads for 12 years and I’m Google Partner certified. When something needs changing at 2pm on a Friday, I change it. I won’t tell you about impressions or CTR — I’ll tell you what’s actually wasting money and how to fix it.

What You Get

Growth PPC: Proof at Scale

I work alongside Growth PPC, an agency that manages £20M+ in annual ad spend with a zero-junior model. Peak ROAS across their client base hits 20.8x. That’s not because of magic — it’s because senior PPC people know what actually works. Everything I’ve learned from that operation, I bring to your account.

How We Work

  1. Audit & DiagnosisWeek one, I dig into your account: keyword structure, bid strategy, tracking gaps, audience setup. Most accounts have obvious waste — bad keyword grouping, misaligned landing pages, conversion tracking that doesn’t track conversions.
  2. Build a PlanI’ll show you what needs fixing, in order of impact. We’ll agree on priorities. You’ll know exactly what I’m doing and why.
  3. Rebuild & OptimiseI restructure the account for performance, then run continuous testing — bid strategy, audience targeting, landing page variants, device bidding, seasonal adjustments.
  4. Monthly ReviewsYou get a real conversation about what’s working, where the waste is, and what to test next. No fluff reports — just data and strategy.

Right for Ecommerce and Home Services

If you sell products direct to consumer — fashion, supplements, tools, anything — I know your channel. Same with home services: plumbers, electricians, builders, conservatory companies around Chelmsford and Essex. I’ve managed these sectors for years. I understand your margin pressure, your seasonal patterns, your customer acquisition cost threshold. I know what doesn’t work (short-term keyword bidding wars) and what does (structural account setup and genuine conversion tracking).

Frequently asked questions

What does 'from £300 per month' actually mean?

£300 per month covers management of up to £3,000 per month in Google Ads spend. If you spend more, it’s 10% of your ad spend above that. Ad spend is paid directly to Google — I don’t take a cut of that. The management fee covers account structure, strategy, testing, and optimisation.

How long before I see results?

Depends on your account state. If tracking is broken, that’s week one. If the keyword structure is wrong, restructuring takes 1–2 weeks and often improves performance immediately. Optimisation — bid strategy, audience targeting — compounds over 6–12 weeks. I won’t guess at a timeline on a call; I’ll diagnose first.

Do you work with Chelmsford and Essex businesses specifically?

I work with UK businesses across all regions, including Chelmsford and Essex, but I’m remote. Location doesn’t matter for Google Ads management. What matters is your business model and market. Chelmsford sits in high-cost CPC territory (London commuter belt), so I make sure your account is lean and efficient.

What if my current agency is fine but I want a second opinion?

That’s what I do. I’ll audit your account, show you what’s working and what’s waste, and give you honest feedback. No hard sell. If your account is actually well-optimised, I’ll tell you that too.

Can you manage multiple ad platforms (Microsoft Ads, etc.)?

Google Ads is my focus. I’m Google Partner certified and Microsoft Ads certified. If you want multi-channel, I can advise, but my day-to-day management is Google Ads.

Do you work on a contract?

You can cancel at the end of any month. No notice period, no contract term — just tell me. The goal is to deliver value every single month so you want to stay, not trap you in a contract.

Ready to talk strategy?

Book a free strategy call. We'll look at your account, identify the biggest waste, and agree on a plan. No pitch. Just a real conversation about whether this makes sense for you.

Call 07410 907 104 Book a free strategy call