Senior PPC consultant, 12 years in Google Ads, £2M+ direct spend. Done-for-you management from £300/month. Senior-led, no account churning.
Book a free strategy callI’ve audited hundreds of accounts over 12 years. The pattern is always the same: setup was fine five years ago, but Google’s changed, your market’s changed, your ads haven’t. Budgets leak into keywords that don’t convert. Bids are set once and left. Negative keywords are an afterthought. Extensions are missing. Your account looks alive on the surface—ad groups, keywords, copy—but it’s not doing the work.
Most agencies pile junior staff on accounts and pray. They invoice margin, not performance. You need someone who knows Google Ads deeply enough to spot waste in five minutes and fix it without a three-month project.
I manage your account like it’s my own. Weekly bid and budget adjustments based on performance, not set-and-forget. I read search terms religiously. I rebuild keyword structure when the data tells me it’s needed, not because a process demands it. I know when to turn off underperforming keywords and when to dig deeper. I use extensions the right way. I catch tracking gaps before they cost you money.
I work as your fractional head of paid search. You’re not managing consultants; I’m managing your account. No account manager in between. No juniors learning on your budget.
I’m a senior partner at Growth PPC, a managed-services agency running £20M+ in annual ad spend across dozens of clients. We don’t hire account coordinators. Senior consultants only. Peak ROAS across the portfolio: 20.8x. This is what happens when you treat paid search as a craft, not a headcount game.
From £300/month. That covers up to £3,000/month in ad spend. Above that, it’s 10% of ad spend. So £5,000/month ad spend = £500/month management. You pay Google directly; I handle the optimisation.
Yes, I’m UK-wide and remote. I’ve managed accounts for ecommerce, home services, trades, and professional services businesses across the UK—including teams in East Yorkshire. No travel required; we work via email, calls, and dashboards.
You own the Google Ads account. I access it on your behalf, but you control the login, billing, and permissions. If you want to move or go in-house, you can do that any month. No lock-in.
If your account is broken, I’ll spot waste and fix it in the first week. You’ll see performance shifts within 2–3 weeks. If it’s already solid, we’ll optimise incrementally. Every account is different.
Both. I specialise in ecommerce and direct-to-consumer, and also in home services and trades. The principles are the same: clear conversion tracking, ruthless keyword hygiene, bid precision. The application varies by niche.
Yes. If your account is healthy and converting well, we’ll gradually increase budget to capture more of the market. I’ll make sure bids and keyword structure keep pace with spend.
Book a free 30-minute call. We'll talk through your current situation, I'll tell you what I'd fix, and we'll decide if it's a fit.
Call 07410 907 104 Book a free strategy call