PPC Consultant for Bolton upon Dearne Businesses

Not a full-service agency. Something more flexible.

If you’re already running Google Ads or have someone managing them, I offer strategic advice without taking over your account. Fractional hours, deep dives on specific problems, second opinions before you scale spend, or coaching your team. I work with founders, marketing managers, and in-house teams who need expert guidance but want to keep control of day-to-day execution.

What I do on a consultancy basis

• Audit and diagnosis — deep dive into your current campaigns to find wasted spend and structural gaps
• Strategy sessions — planning audience expansion, new campaigns, or seasonal tests
• Bid and budget strategy — aligning your spend to your margins and business goals
• Competitive analysis — understanding competitor copy, keywords, and targeting to sharpen yours
• Team training — bringing your in-house team up to speed on the fundamentals
• Ad copy review — line-by-line feedback on headlines, descriptions, and messages
• Tracking and measurement — fixing gaps so you actually know what’s working

The advisory model

We agree on a retainer or project scope — could be a monthly hour or two, a deep audit, or strategy planning for a campaign launch. You brief me on what you’re trying to solve, I dig into the data, and we align on next steps. I won’t tell you what to do; I’ll show you the options and the likely outcomes based on what I’ve seen work.

How a consultation works

1. First callBrief overview of your business, current ads, what’s working or frustrating you. No sales pitch.
2. Audit (if needed)You share access to your Google Ads account. I’ll spend 2–3 hours digging into structure, keywords, copy, audiences, tracking, and competitive landscape.
3. Deep-dive sessionWe walk through findings, discuss options, and I give you concrete next steps you can action immediately or hand to your team.
4. Ongoing check-insIf you want ongoing advisory, we schedule regular calls to review performance and solve new problems as they come up.