Senior consultant for strategy, audits, and second opinions. You run ads in-house or with an agency; I audit, advise, and fix the gaps.
Book a consultationYou’ve got Google Ads running. Maybe in-house, maybe through an agency. The problem: you’re not sure if it’s actually optimised, or just active. That’s where fractional consulting comes in. I spend 10 hours a month on your account — audits, strategy reviews, testing sign-off, second opinions. You keep control. You get senior expertise without the full-time cost.
I’m not here to rubber-stamp decisions. I audit, I advise, I recommend. If there’s waste, I show you. If your bid strategy is wrong, I explain it. If your keywords are bleeding money, I fix them. But you execute — meaning you keep the learning, and you own the account.
From £300/month for quarterly reviews and strategic advice. Ongoing fractional starts around that too. Exact scope and fee depends on your account size, frequency of reviews, and what you need. We talk through a proposal before you commit.
South Yorkshire has strong manufacturing and trades heritage — lots of businesses selling physical products or services locally and nationally. That mix means complex ad strategies. Fractional consulting lets you scale your expertise without hiring full-time.
Full-time means I touch your account constantly — bid changes, keyword adds, creative tests, ongoing optimisation. Fractional means you own the day-to-day and I advise strategically, audit regularly, and sign off on major changes.
Yes. If your agency is running ads and you want a quarterly health check, I do that. Some agencies also hire me as backup for senior-level strategy.
Absolutely. If you’ve got someone managing ads but they’re new, I can mentor, review, and help them level up. Rotherham businesses often have one person wearing too many hats.
Minimal on your end. You give me access, take my recommendations, and we chat monthly or quarterly. I do the thinking. You make the calls.
Fractional is a starting point. If you need more hands on the account later — testing, ongoing optimisation, bid management — we can move to ongoing management. No issue there.
Yes. I understand local economies well — Rotherham’s ecommerce and trades mix, Sheffield’s tech scene, Bolton upon Dearne’s manufacturing. Geographic nuance matters for audience strategy.
Book a consultation. Tell me about your current setup, and I'll give you honest feedback on what an audit and fractional engagement could look like.
Call 07410 907 104 Book a consultation