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One question: is your Google Ads budget being wasted?

Most accounts are. Bad structure, irrelevant keywords, missing negative keywords, poor ad copy, tracking gaps, or the wrong bidding strategy. None of this is obvious unless you know what to look for. An audit finds where your budget is going and what’s actually driving ROI. No pressure to hire me after; you get the findings and act on them however you want.

What the audit covers

You get a detailed report

Not a PowerPoint deck with pretty charts. A real audit that breaks down what’s working, what’s wasted, and specific changes to make. Includes screenshots, data, and priority ranking so you know what to fix first. You can implement it yourself, hand it to your current agency, or hire me to do it.

Fixed scope, no surprises

An audit is one-time. You pay for the diagnosis, I give you findings, that’s it. No obligation to hire me for ongoing management. I quote based on account size; contact for a tailored price.

The audit process

  1. BriefTell me about your business, what you’re trying to achieve, and what’s frustrating you about your current ads.
  2. Access and analysisYou grant read-only access to your Google Ads account. I spend 4–6 hours auditing structure, keywords, copy, tracking, and performance data.
  3. ReportDetailed findings with breakdowns of waste, missed opportunities, and quick wins you can action immediately.
  4. Walkthrough (optional)I can walk you through the findings in a call so you understand the ‘why’ behind each recommendation.

Frequently asked questions

How long does a PPC audit take?

Analysis takes me 4–6 hours depending on account size. You’ll get the full report within a week. The walkthrough call (if you want one) is 45 minutes to an hour.

Do I have to hire you after the audit?

No. You get the findings regardless. If you want to implement them yourself, hire someone else, or do nothing, that’s up to you. The audit is standalone.

What if you find my ads are actually fine?

I’ll tell you. Honestly. If your account is well-structured, your tracking is solid, and your copy is converting, I won’t invent problems. Sometimes ads are working and the best advice is don’t touch it.

How much does an audit cost?

Price depends on account size and complexity. Contact me for a quote based on your specific situation.

Do you audit accounts in Bolton upon Dearne specifically?

Yes. I audit small and medium-sized accounts across all industries. Bolton upon Dearne’s mix of trades, retail, and services is exactly the kind of work where Google Ads audits uncover the biggest wins.

Will I get jargon-heavy findings I can't understand?

No. The report is for you, not other PPC people. I’ll explain what each finding means and why it matters to your bottom line, not hide behind acronyms.

Get a clear picture of where your Google Ads budget is going

A fixed-scope audit that finds wasted spend and missed opportunities. No obligation to hire me—just actionable findings you can use immediately.

Call 07410 907 104 Request a PPC audit