Fixed-scope audit revealing wasted spend, tracking gaps, and structural inefficiencies in your Google Ads. One-off diagnostic with no obligation to hire ongoing support.
Request a PPC auditMost Google Ads accounts I review have the same problems: keywords are mixed at the ad-group level (exact and broad in the same group, driving waste). Bid strategies are misaligned (chasing conversion count instead of profitable ROI). Tracking is incomplete (brand traffic attributed to non-brand keywords, or conversion data that doesn’t actually drive profit). Seasonality and competitor activity are ignored. Creative testing is absent.
Some of these are small fixes. Some are structural rework. But you can’t know which bucket your account falls into without looking.
Google Ads in the London commuter belt are expensive. Royal Tunbridge Wells and East Sussex sit in a high-cost-per-click market. Waste per click is magnified. A single structural problem—broad keywords that match intent poorly, bid strategy that over-bids on low-intent traffic, or landing pages that don’t match ad copy—can cost hundreds of pounds a month.
An audit finds these fast. You get clarity on whether your current spend is reasonable or whether you’re paying London prices for amateur structure.
An audit is diagnostic only. You get findings and recommendations. Implementing them is your choice. I can give you a quote for ongoing management or implementation if you want it, but the audit stands alone.
Pricing is quoted on a call based on account complexity and size. It’s a fixed scope, so the price doesn’t change once confirmed. There’s no obligation to hire ongoing work.
From access to findings call, usually 1–2 weeks depending on account size and calendar. The audit itself takes me 4–6 hours; I compile findings into a report and present them on a call.
That’s possible. If your account structure is solid, tracking is reliable, and you’re profitable, the audit will confirm that. An honest audit isn’t about selling you work you don’t need.
Yes. The report and findings call will give you enough detail to brief a team or agency. If you prefer, I can quote for implementation work separately.
If you’re spending more than a few hundred pounds a month on Google Ads and you’re unsure whether you’re getting value, yes. An audit costs less than one month of bad spend and often uncovers savings that pay for itself. If you’re spending under £500/month, an audit might not be cost-effective.
Yes. I audit third-party managed accounts regularly. I’m direct about what’s working and what’s not—if the current manager is doing a solid job, I’ll say so. If there are problems, I highlight them.
Book an audit call. We'll discuss your account, what you're unsure about, and I'll give you a fixed quote for a comprehensive review.
Call 07410 907 104 Request a PPC audit