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Why Bishops Stortford needs specialist Google Ads management

Bishops Stortford sits in the London commuter belt where Google Ads CPCs are high. That means every wasted click costs real money. You need someone who understands the competitive landscape here and knows how to make every pound work harder.

I’ve spent 12 years running Google Ads for ecommerce and home services businesses across the UK. I manage client ad spend directly — no middlemen, no percentage markups on your spend to Google. You get a specialist who knows what works and what doesn’t, and I’m direct enough to tell you when something isn’t working.

What you get with done-for-you management

Pricing is straightforward

From £300/month for accounts up to £3,000 monthly ad spend. Above that, it’s 10% of your monthly ad spend. Ad spend goes directly to Google — I don’t markup your spend or lock you into long contracts. If it’s not working, we talk about it.

Why Growth PPC matters (and why I'm here as a freelancer)

I work alongside Growth PPC, a scaled agency managing £20M+ in ad spend with a 20.8x peak ROAS track record. That means I have access to the playbooks and frameworks that work at scale. But I also know that many businesses don’t need a big agency — they need a specialist who will give them the same rigour, without the overhead.

In Bishops Stortford and across Hertfordshire, I help businesses cut through the noise and run ads that actually convert.

How it works

  1. Free strategy callWe talk about your business, what you’re selling, and what success looks like for you
  2. Account reviewI audit your current ads (or build from scratch) and show you exactly what I’d do differently
  3. We start managingFrom day one, I optimise based on real performance data, not guesswork

Two niches I know inside-out

I specialise in ecommerce and D2C brands (online retail, subscriptions, digital products) and home services and trades (builders, electricians, plumbers, conservatory installers, and similar). If you’re in either space, you benefit from years of playbooks and competitor benchmarks. If you’re somewhere else, I’ll still give you my best work — but you won’t have the same depth of industry experience.

Frequently asked questions

Do you work with businesses in Bishops Stortford specifically?

Yes. I’m UK-wide and remote, so location doesn’t matter. But I understand the Bishops Stortford and Hertfordshire market — it’s high-competition Google Ads territory, which means you need careful account management to avoid wasting money on click volume that doesn’t convert.

What if my current ads are actually fine?

I’ll tell you. I’ve worked with enough businesses to know when accounts are running well. I’m not interested in taking on work just for the sake of it.

How often will you review and change my account?

Weekly check-ins minimum, with optimisations as data emerges. The cadence depends on your spend level and how volatile your performance is. We’ll agree what makes sense for your business.

Can I cancel if it's not working?

We agree on a review cycle upfront. If performance isn’t tracking towards your goals, we talk about it. I don’t believe in locking people into contracts.

Do you manage display ads, YouTube, or just search?

I work across search, shopping, and display depending on your business. Some clients are search-only, others need the full mix. We’ll figure out what makes sense for you.

How much ad spend do I need to get started?

No minimum beyond the £300/month management fee. That covers accounts spending anything up to £3,000/month on ads. If you’re spending more, the fee scales to 10% of spend. The ad spend itself is entirely up to you.

Ready to talk about your Google Ads?

Book a free 30-minute strategy call. We'll discuss your business, your goals, and whether done-for-you management is right for you.

Call 07410 907 104 Book a free strategy call