PPC Agency across Hertfordshire

Why Hertfordshire businesses need a senior PPC specialist

Hertfordshire sits in the London commuter belt, which means Google Ads CPCs here run at near-London levels. Businesses in St Albans, Watford, Stevenage, and Hemel Hempstead are bidding against London advertisers with deep pockets — and often losing ground without realising why.

Most PPC agencies solve this by throwing more budget at the problem. I solve it by being precise. I’ve managed over £2M in Google Ads spend directly — not through a team, not through an account manager — and I know exactly where Hertfordshire advertisers bleed money.

What done-for-you Google Ads management includes

• Campaign build or rebuild — strategy, structure, keyword mapping, ad copy, bidding set up from scratch or overhauled if you’re taking over from someone else.
• Monthly optimisation — search term pruning, bid adjustments, Quality Score improvements, audience layering and extension testing every single month.
• Conversion tracking audit — I won’t manage spend on a broken foundation. Tracking is verified before any campaign goes live.
• Monthly reporting — plain-English summary of what happened, what I changed, and what’s next. No vanity dashboards.
• Proactive communication — you hear from me when something matters, not just on a monthly call.

Growth PPC — the agency behind the solo work

My sister agency, Growth PPC, has managed over £20M in Google Ads spend and achieved a peak ROAS of 20.8x. That scale of experience informs everything I do as a freelance consultant.

The difference between an agency and working directly with me: you get senior thinking at every touchpoint. There are no juniors learning on your account, no account managers acting as a go-between. It’s me, your campaigns, and a direct line of communication.

How we start working together

1. Free strategy callWe talk through your business, your current ads situation, your goals and your budget. I’ll tell you honestly whether I can help — and if not, why.
2. Proposal and kick-offIf we’re a good fit, I send a clear proposal. Once agreed, I get access to your account and begin the onboarding process.
3. Build or audit phaseDepending on your starting point, I either build campaigns from scratch or restructure what you have. Tracking is verified before spend goes live.
4. Ongoing managementMonthly optimisation cycles, proactive changes when needed, and regular reporting — all handled by me directly, every month.

Transparent pricing — no surprises

Management starts from £300/month. That covers accounts spending up to £3,000/month on ads. Above £3,000/month ad spend, the fee is 10% of ad spend — so at £4,500/month spend, the management fee is £450/month.

Your ad spend is paid directly to Google. I never hold your budget or add a markup on media. You always know exactly what you’re paying for management versus what’s going to Google.