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Why Done-For-You Google Ads Works (And Why Most Don't)

Running Google Ads yourself takes time you don’t have. Hiring a junior burns money on trial and error. The middle ground — a senior consultant managing your account like it’s their own — is where real growth happens.

I’ve managed £2M+ in ad spend directly over 12 years. I’ve worked with ecommerce brands that scaled from £5k to £50k monthly spend, and home services businesses that turned local reputation into regional dominance. That experience isn’t about tactics — it’s about knowing what actually moves the needle and what wastes time.

Growth PPC, the sister agency, has managed £20M+ at scale with a 20.8x peak ROAS using a zero-junior model. Same philosophy applies here: senior hands on your account, strategic thinking from day one, no handoff to inexperienced team members.

What Done-For-You Covers

No Markup On Ad Spend

Your Google Ads budget goes directly to Google. I don’t take a cut of your ad spend. Management fee covers strategy, setup, and ongoing optimization — that’s it. No hidden upsells, no mystery costs.

How Pricing Works

Minimum £300/month covers accounts up to £3,000/month in ad spend. Above that, it’s 10% of your ad spend.

So if you’re spending £4,500/month with Google, the management fee is £450/month. At £10,000/month spend, it’s £1,000/month fee. This scales with your business — I only make more when you’re spending more and (usually) making more.

It’s the opposite of per-click fees that reward waste or flat retainers where I have no incentive to grow your spend. You pay for results, not activity.

How We Start

  1. Strategy call30 minutes on your business, market, competitors, and what’s working now (if anything). Honest assessment — not a sales pitch.
  2. Audit (if needed)If you have existing ads, I review what’s running, find waste, check tracking. If you’re new, we map out your first campaign.
  3. ProposalScope, timeline, fee structure, and how we’ll measure success. Not a generic ‘plan’ — tailored to your business.
  4. Go liveBuild & launch campaigns, connect tracking, and start testing. Week 1 is about data collection; weeks 2-4 are about optimizing what we learn.

Frequently asked questions

Is this a long-term contract?

No. We work month-to-month. You can stop anytime, and I’d rather you leave because you found someone better than because you felt trapped. Honestly, if I’m doing my job, you won’t want to leave.

What if my ad spend is small right now?

The £300/month minimum covers startups and small businesses. It’s exactly the same senior-led approach as larger accounts — no scaled-down service, just one account owner.

How long until I see results?

First 2-4 weeks is data collection. We’re learning what works for your product, audience, and market. Meaningful optimization usually shows in weeks 3-6. If your ads are completely broken, we might see improvement in week 1.

Do you work with businesses in Pontefract and across West Yorkshire?

Yes. I’m UK-wide and remote — location doesn’t matter. Whether you’re in Pontefract, Wakefield, Garforth, or anywhere else in West Yorkshire, the process is the same. I’ll understand your local market context and build campaigns that work for your geography.

What if I already have someone running ads?

If you’re unhappy with performance or feel like you’re not getting senior-level attention, we can chat. I can audit what’s running and give you an honest ‘keep them or replace them’ answer. But this isn’t a sales process — I won’t bag them just to win your business.

Ready To Hand Off Your Ads To Someone Who Actually Cares

Let's talk about your business, your goals, and whether managed Google Ads makes sense. No pitch, no pressure — just honest conversation.

Call 07410 907 104 Start a conversation