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What we actually do

We take full ownership of your Google Ads account. That means campaign setup, bid management, creative testing, landing page optimisation, and ongoing monitoring—all done by senior strategists with skin in the game. You get a dedicated account lead, monthly strategy calls, and access to transparent reporting. I specialise in ecommerce and home services, so whether you’re selling products online or booking local jobs across Greater London and beyond, I know how to build campaigns that convert.

Real numbers (not vanity)

Growth PPC, our sister agency, manages £20M+ in annual ad spend with zero-junior model. Peak ROAS hit 20.8x. We don’t publish these to brag—we publish them to show you what serious, focused management can achieve. Your account gets the same rigour.

Why Swanley businesses choose us

How we work

  1. Discovery callWe learn your business, current performance, audience, and goals. No pitch—just honest assessment.
  2. Account auditWe review your existing setup (if you have one) and spot wasted spend, tracking gaps, or missed opportunities.
  3. Strategy & buildI design the campaign structure, write ad copy, set bids, and configure conversion tracking properly.
  4. Ongoing managementWeekly optimisation, monthly calls, quarterly strategy reviews. You get predictable, honest communication.

The pricing model explained

Management fees start at £300/month for accounts spending up to £3,000/month with Google. Once you’re spending more than that, our fee is 10% of your monthly ad spend—so a £4,500/month budget costs £450 in management. Your ad spend always goes to Google; we never take a cut of that. This pricing rewards us when I build profitable campaigns, aligns our incentives with yours, and scales with your growth. No surprise fees, no contract lock-in surprises, just straightforward business.

Frequently asked questions

Do you work with small budgets?

Yes. £300/month is our minimum, which covers ad spend up to £3,000/month. If you’re smaller than that and want ongoing management, let’s chat—we can usually find a way. But if you’re looking for a one-off audit instead, that’s often better value.

What if we're already using another PPC person or agency?

We’re not here to replace anyone unnecessarily. But if you’re unhappy, want a second opinion, or want to move, we can take over cleanly. I’ll run a full audit first to see what’s working and what isn’t.

How does the London commuter belt affect our Swanley campaigns?

Google Ads CPCs in Greater London are higher than average because competition is fierce. Swanley’s position in the London belt means you’re bidding against high-volume commercial intent. We bid strategically here, use audience targeting to refine who sees your ads, and ruthlessly cut wasted spend. Higher CPCs mean every pound has to work harder.

Do you specialise in any particular industry?

Yes. Ecommerce (D2C) and home services/trades. If you’re in those spaces, we have deep playbooks. If not, we can still help, but we’ll be honest if someone else is a better fit.

What does 'senior-led' actually mean?

It means your account is run by someone with 12+ years in Google Ads—that’s me, Stevie. I set strategy, write ad copy, manage bids, and own results. You won’t hand off work to a junior analyst or a chatbot. You get direct expertise.

Can we pause or cancel?

Yes. This is an ongoing service with a month-to-month rhythm. We’ll discuss terms on a call, but we’re not in the business of trapping clients.

Ready to run serious Google Ads?

Start a conversation. No pitch, no pressure—just an honest look at what's working and where we can help. Call 07410 907 104 or use the form below.

Call 07410 907 104 Start a conversation