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Why most Whitstable ads waste money

You’re in the London commuter belt. CPCs here are high — competition is real. Most businesses here run ads on autopilot: wrong keywords, poor bid strategy, tracking gaps, ad copy that doesn’t sell. I’ve managed over £2M in ad spend directly. I see the patterns. Setup matters. Ongoing optimization matters more.

I take over from day one. You don’t touch the account. You get weekly reporting, monthly strategy updates, a phone number you can call.

The model is transparent

Minimum £300/month covers management of up to £3,000/month in ad spend. Above that, it’s 10% of ad spend. You pay Google directly — there’s no markup. If your spend is £5,000/month, you pay Google £5,000 and me £500. No surprises.

What you get

Who I work with

Ecommerce and D2C brands who want predictable customer acquisition cost. Home services and trades who want consistent job leads. If you’re Whitstable-based, Kent-based, or UK-wide, I manage accounts the same way: no shortcuts, no jargon.

How it works

  1. Free strategy call30 minutes. We talk about your business, current ads (if any), where you want to grow. No obligation to proceed.
  2. Proposal and sign-offI outline the account setup, estimated ad spend, expected customer acquisition cost, timeline. You approve or we adjust.
  3. Build and launchI set up the account, configure tracking, write ad copy, select keywords. You see it all before we go live.
  4. Optimize and reportWeekly tweaks, monthly reviews. You get transparency and control — you can pause or exit anytime.

Why I'm credible on this

I’m a Google Partner. I’ve been in Google Ads for 12 years. I’ve also built Growth PPC, a sister agency managing over £20M in ad spend at scale — senior-led, zero-junior model, and we’ve hit 20.8x peak ROAS on client accounts. But I also work freelance: I like the direct relationship, the focus, the honesty.

Frequently asked questions

What if my ads aren't working now?

That’s common. Wrong keywords, poor structure, bad tracking, outdated bid strategy — these all tank performance. I diagnose the account in the free call. If there’s salvageable spend, I’ll tell you.

Do you work with Whitstable businesses specifically?

Yes. I’m UK-wide remote, but I specialize in the nuance of regional markets — Canterbury, Faversham, Ashford, Southend. High CPCs are a fact here. The strategy accounts for it.

What's included in the free strategy call?

A frank conversation. You tell me your goals, current spend (if any), what’s worked, what hasn’t. I ask about your product, margin, buyer, seasonal patterns. No sales pitch, just real talk.

Can I see reports? How often?

Yes. You get a monthly report (cost per conversion, ROAS, spend, outlook) and I send a weekly optimization summary. You can request custom reports anytime.

What if I want to pause or change agency?

You can pause anytime. No contract, no notice period. If you want to move accounts, I hand over access and documentation.

How much ad spend do you typically recommend for Kent?

Depends on your niche and ambition. For most small-to-medium trades or ecommerce in the Whitstable area, I’d suggest £2,000–£5,000/month to start. We dial it in on the free call.

Ready to hand off your ads?

If you're running Whitstable ads and they're not pulling their weight — or you're not running them at all — call me. I run a no-nonsense free strategy call. 30 minutes, honest feedback, no obligation.

Call 07410 907 104 Book a free strategy call