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Your ads might be leaking money

You’re spending on Google Ads. How much of that budget is hitting the right customers? How much is vanishing to typos, poor keywords, broken tracking, or ads landing on the wrong page?

Most accounts I audit lose 30–50% to fixable waste. Some lose more. You might not know until someone looks.

What's broken (usually)

Fixed scope, no upsell

An audit is a one-off diagnostic. I find the waste, explain it, give you the fix. You decide what to do. No pressure to hire me for ongoing work.

What you get in an audit report

A clear list of issues ranked by impact and effort. For each: what’s wrong, why it matters, how to fix it, and what impact fixing it might have. No fluff. You’ll know what to prioritise.

The audit process

  1. You grant accessRead-only access to your Google Ads account. If you have Google Analytics or conversion data elsewhere, share that too.
  2. I dig in2–4 hours of review: keywords, targeting, tracking, creative, landing pages, cost per conversion, and where the leaks are.
  3. Call and reportWe talk through findings, and I send a written report. You take it and run, or you can hire me to fix it.

Who should audit

Anyone who’s been running Google Ads for more than a couple of months and isn’t sure whether the account’s healthy. If you’ve got a junior running it, or you built it yourself, or you hired an agency that hasn’t touched it in months—audit time.

Frequently asked questions

How much does an audit cost?

Depends on account size and complexity. For a small-to-medium account (under £3,000/month spend), expect £600–£1,200. I’ll quote after a quick call about your setup.

Can I get an audit for my Burry Port business?

Yes. Location doesn’t matter. I audit accounts for businesses anywhere in the UK—Burry Port, Llanelli, Carmarthen, anywhere. Remote access is all I need.

Do I have to hire you after the audit?

No. The audit is yours. You get the findings and recommendations, and you can act on them yourself, hire someone else, or talk to me about ongoing work. No obligation.

How long does an audit take?

The review itself is 2–4 hours depending on account complexity. You’ll have the report within 5 business days of granting access.

What if my account is small or new?

Audits work best once you’ve got at least 2–3 months of data (so we can spot patterns). If you’re brand new, I’d recommend running for a month first, then auditing.

Will you find issues worth fixing?

Almost always. I’ve audited hundreds of accounts; I’ve found issues in nearly all of them. That said, some accounts are genuinely well-run. If yours is, I’ll tell you.

Ready for an audit?

Let's talk through your account size and goals. No cost to chat, and you'll know what the audit covers and costs before we start.

Call 07410 907 104 Request a PPC audit