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What's Really Happening in Your Google Ads?

Most businesses don’t know. They see spend. They see clicks. But the strategy? The tracking? Whether money is actually flowing to real customers?

Mystery.

A PPC audit pulls back the curtain. I’m Stevie Morris, PPC consultant with 12 years and £2M+ ad spend audited and managed. I work across the UK—Dronfield, Derbyshire, Sheffield, and beyond—to diagnose what’s working and what’s bleeding money.

What the Audit Covers

Why Audit Now?

You’ve been running ads for months and performance has plateaued. Traffic is up but conversions aren’t following. You suspect something is broken but don’t know what. You just took over an account from someone else and need to understand what they built. You want objective eyes before making big budget decisions.

Honest Feedback. No Sales Pitch.

Audit done, you get a report. If your ads are fine, I’ll say so. If they’re bleeding money, I’ll show you where and why. You decide what to do next—hire someone to fix it, do it yourself, or keep things as they are.

The Process

  1. Booking callTell me about your account. Goals, budget, what’s working, what’s not. I give you a quote for the audit.
  2. AuditDeep dive into your account structure, tracking, strategy, performance data. Takes 4–8 hours depending on account size.
  3. Report + callWritten findings, prioritised recommendations, and a walkthrough call to explain what I found and what it means.

Fixed Scope, Fixed Price

You know what you’re paying upfront. No surprises. Audit is one-off—you’re not locked into anything. You get the report, the findings, and the recommendations. What you do with them is your call.

Frequently asked questions

How much does an audit cost?

Depends on account size and complexity. Book a call and I’ll give you a fixed quote. No hidden fees.

Can you audit my account if I'm in Dronfield?

Yes. I audit accounts UK-wide, remote. Dronfield, anywhere in Derbyshire, the Midlands, anywhere in the UK. I just need access to your Google Ads account.

Do I have to hire you after the audit?

No. The audit is standalone. You get the report. If you want help implementing changes, we can talk about that—but there’s no obligation.

How long does an audit take?

Turnaround is usually 1–2 weeks after I start, depending on account size. You’ll get a written report and a call to walk through findings.

What if tracking is broken?

That’s often what audits uncover. I’ll flag it, explain why it matters, and outline what fixing it looks like. Implementation is up to you (or we can discuss ongoing support).

Will you find issues?

Probably. Most accounts have something—wasted spend, wrong match types, tracking gaps, landing page misalignment. Sometimes it’s small. Sometimes it’s costing you serious money.

Book Your Audit

Request a PPC audit and find out what's really happening in your Google Ads account.

Call 07410 907 104 Request a PPC audit