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Find the Money You're Leaving on the Table

Most Google Ads accounts leak money. Bad keyword matches, ads that never convert, landing pages that don’t match the ad promise, tracking that doesn’t work. You don’t see it because it’s slow bleeding — a bit here, a bit there. Over a year, it adds up to thousands.

A PPC audit finds it. I spend time in your account, spot the problems, give you a clear report, and tell you exactly what to fix. No obligation to hire me after. Just the facts and recommendations.

What Gets Audited

What You Get

A detailed report (usually 5–10 pages) that walks through your account, explains what’s working and what isn’t, and gives you specific, actionable recommendations. I prioritise by impact — fix the big money-wasters first. You get one follow-up call to walk through the findings and answer questions.

Sometimes Your Ads Are Actually Fine

Not every account is broken. If your setup is solid, your targeting’s right, and your tracking works, I’ll tell you that too. An audit isn’t a sales pitch — it’s just the truth about what you’ve got.

The Audit Process

Step 1: You give me read-only access to your Google Ads account (and Google Analytics if available). Takes 5 minutes.

Step 2: I spend 4–6 hours reviewing everything — account structure, keywords, ads, landing pages, tracking, performance data, competitive positioning.

Step 3: I write a detailed report with findings and prioritised recommendations.

Step 4: We have a call to walk through it, answer your questions, and discuss next steps.

Turnaround is usually 7–10 business days.

Who Should Get an Audit

If you’re spending money on Google Ads but you’re not sure whether you’re spending it well, an audit is the right move. Works for Salisbury and Wiltshire businesses at any stage — whether you’ve been running ads for months or years, whether your budget is £1,000/month or £10,000/month.

Frequently asked questions

How much does an audit cost?

Price depends on account complexity and depth. I’ll give you a quote after a 15-minute call where we discuss your account size, history, and what you want to learn. Typically £800–£2,500 depending on scope.

Do I have to hire you after the audit?

No. You’ll get a clear report and recommendations. What you do with that is up to you. Some people implement the changes themselves, some hire me to help, some hire someone else. No pressure.

What about Google Analytics?

If you have GA4 set up (you should), sharing that helps me understand the full customer journey and spot tracking gaps. I’ll explain what I’m looking for.

Can you audit accounts in Salisbury specifically?

Yes. Local or national, new account or five years old — if you’re spending on Google Ads and want to know if it’s efficient, I can audit it.

What if I'm worried about confidentiality?

I sign an NDA before touching any account. Your data is yours; I only use it to write the report and discuss findings with you.

How long does it take to get the report?

Usually 7–10 working days from when you grant access. Tight timelines are possible — let me know on the call.

Find Out What You're Wasting on Ads

Schedule a 15-minute call to discuss your account. I'll give you a clear quote, explain exactly what the audit covers, and answer any questions.

Call 07410 907 104 Request a PPC audit