PPC Consultant for Bath Businesses

You have a PPC person. Maybe you need a better one.

You might have someone running your ads already — a freelancer, a junior, a software platform, or a larger agency. That doesn’t always work out. Sometimes they’re good but you’re missing something. Sometimes you need a second set of eyes. Sometimes you need strategic direction but not daily management.

That’s where I come in. I’m a fractional PPC consultant: senior strategy, honest feedback, and partnership without the overhead.

What I help with

• Account review. I audit your current setup, spot wasted spend, identify tracking gaps, and tell you what’s actually working.
• Strategy reset. If your approach isn’t working, we rebuild — new keyword strategy, bid model, campaign structure, or audience targeting.
• Second opinion. You’re considering a big change. Send me the plan; I’ll review it and give you honest feedback before you execute.
• Fractional leadership. I advise; your team executes. Works well if you have capability but need senior guidance on direction.
• Competitive context. Not sure if your ROAS is good? I’ll tell you what’s realistic for your niche and offer practical next steps.

How we typically work

1. Initial audit callYou walk me through your account, goals, and specific pain points. I ask hard questions and take notes.
2. Diagnostic reportI review your account in detail, produce a findings document with ranked recommendations, and we debrief on the call.
3. Ongoing advisingYou book calls as needed — quarterly strategy sync, mid-year review, or when something big changes. Or once-off consulting on a specific decision.

Works for Bath and beyond

Whether you’re in Bath, nearby in Corsham or Melksham, or elsewhere in Somerset, fractional consulting works best if you’ve already got people doing the work. You need clarity, not replacement. Tell me about your situation and we’ll figure out the right structure.