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You've hired an agency. But you don't trust what they're doing.

You have someone managing your Google Ads already, but the reporting feels thin, the strategy isn’t clear, and you’re not sure if you’re paying too much for too little. Maybe the account manager has changed three times. Maybe you’re just getting invoices with no real explanation of what’s happening. That’s where a fractional PPC consultant comes in. I’m Stevie Morris. I’ve spent 12 years managing Google Ads directly — £2M+ in spend across ecommerce and home services. I’m a Google Partner and Microsoft Ads certified. What I do now is work with businesses in Garforth and across West Yorkshire who need a second opinion: someone to review what their agency is doing, spot what’s working and what isn’t, and give them honest, strategic advice.

What consulting actually looks like

I'm honest about this

Sometimes you don’t need a consultant. Sometimes your current setup is actually working fine — the reporting’s just bad, or you don’t understand what you’re seeing. In that case, I’ll tell you. If your agency is doing solid work, I’ll say so. This isn’t about me replacing them; it’s about you being confident in what you’re paying for.

The fractional model for Garforth businesses

You don’t need a full-time PPC director. You need access to someone senior when you need it. That might be a call once a month, a quarterly audit, or an active 3-month intervention to fix something that’s broken. I work at whatever pace makes sense for your business. Pricing starts from £300/month for ongoing advisory. For specific audits or projects, I give you a quote on a call so you know exactly what you’re paying.

How fractional consulting works

  1. Initial conversationYou tell me what’s happening with your ads, your agency, and what you’re worried about. I ask questions to understand the full picture.
  2. Audit (or ongoing check-ins)Depending on what we agree, I either do a one-off review or set up regular advisory calls. You get clear, actionable feedback.
  3. Recommendations & implementationI tell you what needs to change. You decide whether to ask your agency to make changes, do them yourself, or bring me in more actively.

Frequently asked questions

Won't my agency get upset if I hire a consultant?

Good agencies won’t. If they do, that’s a red flag. A good agency relationship is built on trust and transparency. Some of my clients share my recommendations with their agency; others don’t. It’s your choice.

Can you run ads for me instead of my agency?

I can, but that’s not what fractional consulting is. If you want done-for-you management, that’s a different service — book a call to discuss.

Do you offer ongoing advisory for businesses in Garforth and West Yorkshire?

Yes. Some clients check in monthly, others quarterly. We figure out a cadence that works for you and your budget.

What does a PPC audit actually find?

Loose targeting that’s wasting budget, underperforming ad groups, copy that isn’t converting, tracking gaps, bid strategy mistakes, and structure issues. Usually all of the above.

How much does consulting cost?

Ongoing advisory starts from £300/month. Specific audits or short-term projects are quoted on a call based on scope. No surprise invoices.

Get honest perspective on your ads

Book a consultation. Tell me what's happening with your current setup, and I'll give you honest feedback on whether you're on the right track. No pressure to hire me beyond that call.

Call 07410 907 104 Book a consultation