Senior fractional PPC advice for businesses already running Google Ads. Audit, strategy, and ongoing optimisation guidance.
Book a consultationYou’ve got someone (or a team) running your Google Ads. They’re competent, but you’re not 100% sure if they’re optimised. Are they? Or are you losing £500-£2,000 a month to bad keyword choices, sloppy bidding, and tracking gaps?
That’s where I come in. I’m a senior PPC consultant — not a replacement, but a second opinion. I audit your live campaigns, tell you what’s working and what’s wasteful, and recommend concrete changes you can hand to your team.
12 years of Google Ads. £2M+ managed directly. I know what bad looks like, and I know how to fix it.
I don’t take over your account. I give you a detailed findings report with actionable recommendations your team can execute. You stay in control.
Consultation pricing is quoted on a call depending on the scope of work. I typically offer fractional advisory (hourly or retainer) starting from the same £300/month anchor used in management services, but the structure depends on what you actually need: a single deep audit, quarterly strategy reviews, or ongoing monthly guidance.
No long contracts. You get value, or we’re done.
Bedfordshire CPCs are expensive — London-level competition means a small mistake costs real money. A single audit often finds £1,000+ in monthly waste. That one consultation pays for itself immediately.
Yes, but ‘working’ is vague. I’ll tell you: your actual cost-per-customer, what’s wasted, what’s performing, and what changes would move the needle. That’s more useful than a yes/no answer.
I write audit reports for the business owner, not the team. You decide what to do with the findings. Some teams use it to improve; some get replaced. That’s a business decision, not mine.
Google Ads is my speciality. If you’re running other channels, I can comment on the overall strategy, but I’m the expert in Google.
Depends on what’s available in your Google Ads account and Google Analytics. Usually at least 3 months of data; more is better. We look for patterns, not one-off spikes.
I’ll tell you. We’ll find room for optimisation everywhere (there always is), but if your account is genuinely well-run, you’ll know that after the audit. Then you can decide if ongoing fractional advice makes sense.
Yes, those are my core niches. I understand home services margins, lead quality, and seasonal patterns in Bedfordshire. Same with ecommerce. I know your constraints.
Book a consultation call. We'll talk through what you're running, what you're seeing, and whether an audit makes sense. No obligation, no sales pitch.
Call 07410 907 104 Book a consultation