Senior second opinion on your Google Ads: audit, strategy, fractional leadership, or tactical advice. No account takeover required.
Book a consultationSometimes you don’t need someone to run your ads. Sometimes you need someone who can think clearly about them.
Maybe you’ve got an internal team or a different agency, but something feels off—wasted spend, untapped audience, structure that’s backwards. Maybe you’re planning a major campaign and want a senior voice before launch. Maybe you’re scaling and need someone to validate your next move.
I work as a fractional PPC strategist: audits, second opinions, planning workshops, tactical deep-dives, or ongoing advisory. 12 years in Google Ads, £2M+ direct spend experience, and I’ll give you honest feedback whether your setup is solid or in trouble.
I won’t tell you your ads are broken if they’re working fine. I won’t push you to a bigger budget if you’re already optimised. And I won’t recommend something just because it’s trendy. You’ll get the truth—what’s working, what’s wasted, and the three things that matter most right now.
Consulting work varies wildly in scope: a 90-minute tactical session is different from a three-month strategic advisory.
Pricing starts from £300 per month for lighter, recurring advisory (one call/month). Standalone audits and intensive projects are quoted bespoke after we talk through scope. I’ll never surprise you—a proposal before any work begins.
Yes. I’ll audit their work, give you a second opinion, coach your team, or sit in on strategy calls. The goal is your confidence in the decisions being made, regardless of who’s implementing.
No. Some clients bring me in for strategy and stay with their current setup. Some move to my full-management model. Either way, my only job is to give you good advice. You decide what you want to do with it.
Because most account problems aren’t execution—they’re architecture and strategy. Bad keyword grouping, wrong audience setup, misaligned bid strategy, untapped segments. A senior set of eyes once a month catching those is worth far more than incremental daily tweaks.
Remote-first. I work with clients across the UK—Wiltshire, Cirencester, London, everywhere. Video calls, email, Slack, whatever works. The strategy is the same whether you’re in Swindon or Surrey.
That’s a smart approach. A quarter of my full-management clients started as consulting engagements. Do an audit, validate the strategy, then decide. No pressure either way.
Depends on complexity—how many accounts, how many campaigns, how far back we’re looking. Typically I’ll give you a fixed quote after a 15-minute scope call. We’ll chat about exactly what matters most and price from there.
Book a 30-minute consultation call. We'll discuss what's not working, sketch out a direction, and I'll give you a pricing framework for whatever engagement makes sense.
Call 07410 907 104 Book a consultation