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You have someone running your ads. But are they really optimising?

Maybe you’ve got an in-house person, an agency, or a freelancer already managing your Google Ads. And maybe the results are… fine. Not great, not terrible, just fine. That’s where I come in. As a fractional consultant, I work alongside your existing setup or provide strategy-level guidance to make your campaigns work harder.

With 12 years in Google Ads and £2M+ managed directly, I specialise in spotting what’s broken—or being ignored.

When to bring in a consultant

What advisory actually looks like

This isn’t about sitting in your Slack. It’s structured: strategy sessions, campaign reviews, optimisation recommendations, and accountability. You or your team execute, I guide. For businesses in Cirencester and the wider region, we work remote—no wasted time, just focused thinking.

Honest input, not cheerleading

If your current setup is working well, I’ll tell you. But if there’s wasted spend, misaligned targeting, or missing conversions tracking, I’ll flag it straight. That’s what you’re paying for.

How we get started

  1. Consultation callYou brief me on your campaigns, goals, and frustrations. I ask diagnostic questions.
  2. Deep auditI review your account structure, bids, targeting, copy, landing pages, and conversion setup.
  3. Strategic recommendationsDeliverable: prioritised list of what to fix or test, with rationale and expected impact.

Pricing

This varies based on the scope of your account and the depth of ongoing support you need. As a starting point, from £300/month for limited consultation hours. For fractional ongoing management, I’ll quote based on your ad spend and the level of hands-on work required. Book a call and we’ll tailor it to your situation.

Frequently asked questions

Do I have to replace my current person?

No. You might work with me part-time and keep your existing setup. Or I might work with your current person directly, coaching them through optimisations. It depends on your situation.

How much does advisory cost?

Starting from £300/month, but it depends on the scope. Some clients need a few hours quarterly; others want weekly strategy sessions. I’ll quote after the first call.

What if you spot a major problem?

I’ll tell you exactly what it is and why it matters. Then we decide together whether to fix it, live with it, or pivot the strategy entirely.

Does this include ongoing management?

Can do. Some clients want advisory only; others want me to make changes hands-on. We structure the engagement to fit your needs.

Are you based near Cirencester?

I’m UK-based and work remote with Oxfordshire and wider clients. We’ll meet via video call; no location issues.

How often do we meet?

It’s flexible. Some clients want weekly check-ins; others prefer monthly strategy sessions. We’ll set cadence based on what’s working.

Need a second opinion on your ads?

Book a consultation. We'll dig into your current setup, spot the gaps, and plan what to fix next.

Call 07410 907 104 Book a consultation