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What's being wasted?

Most Google Ads accounts in Saint Neots, Bedfordshire bleed budget. Broad keywords hitting wrong searches. Tracking that’s broken or incomplete. Bid strategies fighting each other. A proper audit finds it. You decide what to do next.

A typical PPC audit covers

Who should audit their account

You’ve been running ads in Huntingdon or Godmanchester and performance is flat or declining. You’ve hired someone new and want a second opinion. You’re considering a big budget increase and want to tidy up first. Or you’re just unsure — you’re seeing traffic but don’t know if it’s efficient. An audit answers these questions.

How an audit works

  1. You share accessGoogle Ads account, Google Analytics or similar, conversion tracking details. Optional: your goals, profit margins, recent performance.
  2. Deep reviewI spend 2-4 hours reviewing structure, data, targeting, tracking, creative, and performance. I look for waste, gaps, and opportunity.
  3. Audit reportWritten report with findings, prioritised recommendations, quick wins, and next steps. I explain trade-offs and costs.

No obligation, just honesty

Audit costs are quoted per scope on a call. Once you see the findings, you decide what to do — hire me, hire someone else, or fix it yourself. I don’t push services you don’t need.

Frequently asked questions

How much does a PPC audit cost?

Depends on account size and complexity. Quote on a call. No hidden fees, no ongoing obligation — pay for the audit, get the report, done.

What format is the audit report?

Written document with findings, screenshots, data, prioritised recommendations. Presented and explained on a follow-up call.

Do you audit accounts in Saint Neots specifically?

Yes, and across the UK. Bedfordshire CPCs are competitive — a good audit often finds significant waste. Most of my audit clients are ecommerce or home services.

Can you audit if I use Microsoft Ads or other platforms?

My core expertise is Google Ads. I’m also Microsoft Ads certified. Other platforms — reach out and we’ll discuss.

What if the audit finds major problems?

Then I tell you. The report will lay out what needs fixing, roughly how much effort it takes, and what the payoff could be. Then you choose: manage it yourself, hire me, or get quotes from others.

Know what you're spending

A one-off diagnostic review to find waste, gaps, and opportunity in your Google Ads account. No commitment beyond the audit. Get clarity on where your money is actually going.

Call 07410 907 104 Request a PPC audit