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You've Got Ads Running. But Is It Working?

Maybe an agency or freelancer is managing them. Maybe someone in-house handles it. But you’re not 100% sure your ROAS is optimal, your tracking is correct, or you’re chasing the right keywords and audiences.

That’s where I come in. I’m a second opinion. I’ll review what’s already running, spot gaps, find wasted spend, and recommend changes. You don’t have to hire me ongoing; one call and a audit might be all you need. Or, if the relationship isn’t working elsewhere, I can take over on the same terms: from £300 per month, transparent, senior-led.

When to Call Me

No Sales Pitch. Just Honest Advice.

If your current setup is solid, I’ll say so. If there’s work to do, I’ll outline it clearly—and you decide whether to hire me or ask your current person to fix it. I’m a consultant first, a service provider second.

Typical Consultation Flow

  1. Initial Call (20 mins)You describe the problem: ROAS, conversion tracking, budget questions, whatever. I ask clarifying questions. We agree on scope.
  2. Account Review (1–2 days)You give me read-only access to your Google Ads, analytics, and CRM if relevant. I review campaigns, keywords, audiences, creative, landing pages, and conversion paths.
  3. Findings Call (30–45 mins)I present what I found: wasted spend, quick wins, structural issues, strategic opportunities. No jargon—just plain English.
  4. RecommendationYou get a written summary with prioritised actions. Implement them yourself, ask your current manager, or hire me to do it—your choice.

Why South Yorkshire Businesses Trust Me

I’ve worked with traders, installers, builders, and online shops across the North. I speak bluntly—no ‘accelerate synergies’ or ‘pivot your engagement’—just what works and what doesn’t. Most of my consulting clients are in the Midlands and North West, but I work with anyone serious about getting real ROI from Google Ads.

Frequently asked questions

How much does a consultation cost?

First strategy call is free. If you want an audit with a written report, we quote based on account complexity—call me for a tailored price. If you then hire me for ongoing management, it’s from £300 per month.

Can you work with Doncaster companies in niche industries?

I specialise in ecommerce and home services, but I’ve advised plumbers, roofers, architects, and D2C brands. If your business model is transactional (lead gen, sales, bookings), I can help. Get in touch with details.

Do I have to hire you after the audit?

No. The audit is a standalone service. You’ll get findings and recommendations; what you do with them is up to you. Many clients take the audit and improve internally.

What if my current agency says they're doing fine?

Then that’s reassuring. I’ve done audits where everything was solid—and told the client exactly that. A good audit is proof you’re in safe hands or a wake-up call if you’re not.

How do you handle confidentiality?

Read-only access only; I don’t touch live campaigns during an audit. Everything discussed is confidential—I sign NDAs if needed.

Can you advise on broader marketing, not just ads?

My expertise is Google Ads (Search, Shopping, Performance Max, Display). I can comment on landing page quality or conversion tracking, but if you need broader marketing strategy, that’s outside my lane.

Get a Fresh Perspective on Your Ads

Whether it's a quick strategy call or a full audit, let's talk about what's working and what isn't. No obligation—just honest feedback from someone with 12 years in the business.

Call 07410 907 104 Book a consultation