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When you need a second opinion

Maybe you’re running ads yourself or you’ve got someone handling them—but you’re not confident they’re optimised well. Or you’re trying to scale and want a safety net. That’s where fractional consulting fits. I audit your account, identify waste and opportunity, set priorities, and work with you (or your existing team) to execute.

What fractional PPC advice looks like

Right for growing businesses with existing PPC

If you’re in ecommerce, D2C, or home services and you’ve already got someone (in-house or agency) running ads, fractional consulting bridges the gap. Maybe you need a more senior eye. Maybe your current setup is cheap but sloppy. Or maybe you’re hiring someone and want a third party to validate the direction.

I’m here to raise the bar without taking over.

Honest advice, no agenda

I don’t take a cut of your ad spend or commission on volume. I tell you what I see—what’s working, what’s wasteful, and what’s worth fixing. If your ads are solid, I’ll say so.

Pricing is clear and tailored

Fractional consulting starts at from £300/month, but the real cost depends on scope. Some clients need a monthly check-in (light). Others need weekly support (heavier). Let’s talk about what you actually need, and I’ll quote a fair price.

Frequently asked questions

What's the difference between this and full management?

Full management means I run the ads end-to-end. Fractional consulting means you (or your team) own the execution, and I guide the strategy. You stay in the cockpit; I’m co-pilot.

Do you work with agencies and in-house teams in South Yorkshire?

Yes. I’ve advised other agencies, marketers, and business owners across Bawtry, Doncaster, Retford and the region. If you want an expert second opinion, I’m available.

How long does a typical engagement last?

Most clients start with a one-off audit, then move into a monthly retainer if the relationship works. Length depends on your needs—some stay for years, others just need a quick boost.

What does your audit cover?

Account structure, keyword strategy, ad copy, landing pages, conversion tracking, bid automation, and spend allocation. I’ll give you a prioritised list of what’s broken and what to fix first.

Can I use you alongside my current PPC person?

Absolutely. That’s the whole point of fractional. You can lean on my advice to either improve your current setup or validate someone new. No conflict.

Ready to get strategic advice?

Book a consultation and we'll talk about your account, your goals, and what fractional support would actually cost.

Call 07410 907 104 Book a consultation