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What we do

I run Google Ads accounts end-to-end. That means campaign setup, keyword research, bid management, landing page alignment, conversion tracking, and monthly optimisation. You tell me your business goal and budget. I handle the rest. No hand-offs to juniors, no quarterly reviews where someone else has to get up to speed. I own your account for as long as we work together.

I’ve managed £2M+ in direct ad spend over 12 years, and Growth PPC — the senior agency I partner with — has delivered 20.8x peak ROAS at scale. That’s the proof.

Who this is for

The transparency bit

Pricing is straightforward. £300/month minimum covers up to £3,000/month ad spend. Above that, management is 10% of ad spend (e.g. £4,500 ad spend = £450/month management fee). Ad spend goes directly to Google — I don’t mark it up. You get an invoice from Google and an invoice from me. That’s it.

Why senior-led matters

Google Ads strategy is not a junior’s first job. It’s the difference between someone following a checklist and someone who spots the £400/month you’re wasting on search terms that don’t convert, or the landing page mismatch that’s tanking Quality Score. I’ve spent 12 years spotting those things. You get that experience every month you’re on the account.

How it works

  1. Initial strategy callWe talk through your business, competitors, budget, and goal (revenue, leads, traffic). I ask hard questions. If your ads are already fine, I’ll tell you.
  2. Account audit and proposalIf you have an existing account, I audit it. If not, I scope a new build. I propose the campaign structure, platforms, and estimated ROAS or CPL based on your niche and market.
  3. Ongoing managementI run your account. Keyword refinement, bid adjustments, audience testing, landing page feedback, monthly performance review. You hear from me if something significant changes.

Buckinghamshire context

You’re in the London commuter belt, which means Google Ads CPCs here are competitive — London-level click costs in a medium-sized market. That makes account discipline essential. Tight keyword match types, ruthless negative keywords, and landing page quality matter even more. That’s exactly what full-time management unlocks.

Frequently asked questions

How much will my Google Ads account cost to run?

Management starts at £300/month (covers up to £3,000/month ad spend). Above £3,000/month ad spend, management is 10% of ad spend. Ad spend is separate and goes directly to Google. There’s no setup fee or contract lock-in.

What happens if I want to pause or change my account?

You can change or end the account at any time. No contract, no notice period, no cancellation fees. If you want to scale up quickly or dial back, we adjust the campaign structure to match.

Do you work with businesses in Berkhamsted specifically?

Yes. I work with businesses across the UK remotely, including Berkhamsted, Chesham, Tring, Hemel Hempstead, and the wider Buckinghamshire region. Ecommerce and home services especially.

What if my Google Ads are already being run by someone else?

That’s fine. We can discuss whether a full handover makes sense, or whether a second-opinion audit would be more useful first. Some clients bring me in because they’re unhappy with their current performance, others just want a fresh pair of eyes.

Do you give results guarantees?

No. ROAS depends on your margins, product fit, landing page, and market. I can’t promise you’ll hit 5x ROAS if your market doesn’t support it. What I can guarantee is that your account will be run by someone with 12 years of direct experience, daily attention, and no hand-offs to juniors.

How often do we talk?

You get a monthly performance review where we discuss metrics, optimisation decisions, and next steps. Between those, you can email or call as needed. I respond within one business day.

Ready to hand off your Google Ads?

Book a free 30-minute strategy call. I'll ask about your business, look at your current ads if you have them, and tell you honestly whether full-time management will move the needle for you.

Call 07410 907 104 Book a free strategy call