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Why Rayleigh businesses choose a dedicated PPC expert

Google Ads in Essex is competitive. Rayleigh sits in the London commuter belt — CPCs are high, and the noise is real. Most businesses here run ads themselves or hire junior-heavy agencies that treat them like a line item.

I work differently. I’m a freelance PPC consultant with 12 years of hands-on Google Ads management and £2M+ ad spend managed directly. I don’t outsource strategy to juniors or bundle you with 50 other accounts. Your account gets my attention: honest strategy, transparent reporting, and a willingness to tell you when your ads are fine as they are.

What you get with ongoing management

How pricing works

From £300/month. That covers accounts up to £3,000/month ad spend. Above that, it’s 10% of ad spend — transparent and straightforward. Your ad spend goes directly to Google; I don’t mark it up. You’ll see exactly where every pound goes.

Why Growth PPC proves the model works

I work alongside Growth PPC, a senior-led agency managing £20M+ in ad spend with 20.8x peak ROAS. No juniors, no oversold account managers. That’s the standard I bring to your account: strategy from someone who’s been accountable for real results at scale.

How we'd kick off your account

  1. Strategy callWe discuss your business, audience, and current ads (if you have them). I’ll spot gaps and opportunities.
  2. Audit and rebuildI’ll review what’s live, recommend structural changes, and put together a proper account setup.
  3. Launch and optimiseWe go live with your campaigns, and I’ll watch closely for the first 30 days. Then it’s weekly optimisation from there.

Frequently asked questions

How long do results take?

Google Ads works quickly — you’ll see clicks and conversions within days. But optimisation is ongoing. Expect stronger results after 4–6 weeks of testing and refinement, once the account has enough data to learn from.

What if we want to stop?

You can pause anytime. There’s no lock-in — we’ll hand over your account fully documented so you (or another consultant) can take over cleanly.

Do you work with Rayleigh businesses specifically?

I’m UK-wide and remote. I work with ecommerce, D2C, and home services — from Rayleigh and across Essex, right through to national campaigns. Local or nationwide, I’ll tailor the strategy to your market.

Will you just fix our current ads?

Sometimes yes — if your ads are sound and just need tweaking, that’s what I’ll do. More often, I rebuild. Most accounts I inherit have structural problems (bad keyword matching, poor landing page links, tracking gaps) that quick fixes won’t solve.

What's the Google Partner badge about?

Google certifies partners who demonstrate consistent performance and best practice. I’m Google Ads certified and Microsoft Ads certified. It’s not a guarantee, but it’s a marker that I’ve been doing this properly for years.

Can you handle ecommerce and home services?

Yes to both. I specialise in ecommerce (online retailers, D2C brands) and home services (plumbers, electricians, builders, roofers, etc.). Different strategies entirely — I’ll build one suited to your niche.

Ready to hand your ads to someone who actually knows Google Ads?

Let's talk strategy. I'll ask about your business, your budget, and your goals. Then I'll tell you honestly whether ongoing management makes sense for you — and if it does, what I'd do differently.

Call 07410 907 104 Book a free strategy call