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You need a strategy partner, not another manager

You run your own ads or have someone else managing them. But you’re missing a second opinion — someone senior who can tell you what’s actually working and where the money is being wasted. That’s where fractional PPC consulting fits.

What fractional consulting looks like

I work with businesses in Rayleigh and across Essex who want strategic advice without a full-time management commitment. You might be:

• Running your own Google Ads and want to know if you’re doing it right. • Working with an agency but feeling like a number. • Testing a small budget before handing it to a senior consultant. • Just need a quarterly strategy review to stay sharp.

I’ll audit your account, spot what’s broken, and tell you exactly what to fix. Then I’ll coach you through it or advise as you go.

What you get from a consultation

Why a senior consultant beats an agency for this

Most agencies bundle clients into account manager portfolios. You might get a junior analyst and a quarterly business review. I’m the person who talks to you — 12 years in Google Ads, trained on £2M+ in managed spend, no account overflow. You get direct access to a senior strategist, not a workflow.

How a consulting engagement works

  1. Initial consultationWe’ll discuss your business, current ads, and what’s unclear. I’ll ask for access to your Google Ads account to audit.
  2. Audit and debriefI’ll review your account structure, keyword performance, tracking, and spend. Then we’ll have a call where I walk through findings and recommendations.
  3. Ongoing guidance (if you want it)Monthly or quarterly calls to review performance, test new strategies, or troubleshoot problems. You choose the frequency.

Frequently asked questions

How much does consulting cost?

From £300/month as an anchor, but consulting engagements vary widely depending on how deep you need to go. Book a call and I’ll give you a tailored quote.

Can you help me set up Google Ads from scratch?

Yes. I can audit a new account setup, recommend structure, and coach you through launch — or I can hand off to ongoing management if you’d rather I run it.

Do you work with Rayleigh and Essex consultants specifically?

I work UK-wide and remote, but I focus on ecommerce and home services. Local to Rayleigh, Essex, or nationwide — if your niche fits, I can help.

What if I want to switch to full management later?

We can transition easily. The advice you’ve received builds into a proper account handover if you decide full management makes sense.

How often should we talk?

That’s up to you. Monthly is common for active optimisation cycles. Quarterly works if you’re testing slower. We can also do ad-hoc calls when you need specific advice.

Get a second opinion on your Google Ads

I'll audit your account, spot what's broken, and tell you exactly what to fix. No jargon, no fluff — just senior-level advice from someone who's been doing this 12 years.

Call 07410 907 104 Book a consultation