Google Ads Audit for Faversham Businesses

Audit-Only? Here's Why It Matters

Most businesses running Google Ads have blind spots. Keywords driving clicks but no conversions. Ads hitting the wrong audience. Tracking gaps that hide real ROI. An audit finds them. You get a diagnostic report, and then decide what to do — implement it yourself, hire someone, or ignore it. Your call.

What the Audit Covers

• Campaign structure — are keywords and ads grouped logically?
• Keyword health — which keywords drive waste, which drive value?
• Search terms & negatives — are you hitting the right searches?
• Audience targeting — are your audiences too broad, too narrow, or just right?
• Bid strategy — is your bidding aligned with your goals?
• Conversion tracking — is it set up correctly? What’s missing?
• Budget allocation — where should you be spending more or less?

You Get a Report, Not an Invoice

At the end of the audit, I send you a report (usually 10–15 pages) with findings and recommendations ranked by impact. No upselling. No pressure to hire me for implementation. If the recommendations are clear and actionable, you might not need anything else.

The Audit Process

1. Access & briefYou give me read access to your Google Ads account (or share key metrics). Tell me your goals.
2. Deep reviewI audit structure, keywords, tracking, bidding, and performance over the last 3–6 months.
3. Report & callI send a detailed report with findings and a 1-hour walkthrough call.