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What an audit reveals

Your Google Ads account is leaking money somewhere. Bad keywords. Poor targeting. Tracking gaps that make it impossible to know what’s working. Bid strategies running unchecked. An audit cuts through the noise and tells you exactly what’s broken and what’s costing you the most.

A typical audit covers

Fixed scope, no surprises

You’ll get a written report with findings, a prioritised list of improvements, and an estimate for fixes if you want my help. There’s no upsell, no pressure. If your account is already well-tuned, I’ll say that too.

Designed for businesses ready to act

An audit isn’t therapy or vague strategy. It’s diagnostic. You’ll walk away knowing exactly what’s broken and how much fixing it would cost. Then you choose: fix it yourself, hire me, or ignore it. All your call.

Why audits matter now

Google’s AI-driven tools are powerful, but they need clean data and good direction to work. Most accounts are held back by structural issues — bad tracking, poor audience definition, lazy keyword management — not by missing the latest algorithm.

Available to Wem and Shropshire businesses

Whether you’re in Wem, Market Drayton, Shrewsbury, Wellington, or anywhere across Shropshire and Telford, I’ll audit your account. Remote audit, remote report delivery.

Frequently asked questions

How long does an audit take?

The analysis takes 2–3 weeks depending on account size and complexity. You’ll get a written report with findings and recommendations.

Will you find problems?

Almost always. Even well-run accounts have inefficiencies. The real question is whether fixing them will pay for the audit. I’ll be clear on that.

What if the audit shows everything's fine?

That happens. If your account is already solid, I’ll tell you. Then you know you’re not wasting money, and you can invest elsewhere.

Do you audit Google Ads accounts for businesses in Wem and surrounding areas?

Yes. I audit accounts for businesses across Wem, Oswestry, Wrexham, and all of Shropshire and the surrounding regions.

What format is the report?

You’ll get a written report with data, findings, and a prioritised action list. I’ll explain findings in plain language, no jargon.

Can I use the report to fix things myself?

Absolutely. That’s entirely your choice. The report is yours. If you want help implementing, we can talk about that separately.

Get clarity on your Google Ads

Request a PPC audit and find out exactly what's working, what's not, and how much you're leaving on the table.

Call 07410 907 104 Request a PPC audit