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When you need a second brain

Your PPC person is competent, but you’re not sure if they’re maximising budget. Your agency’s work feels lazy. You’re thinking about a shift but want expert input first. That’s where I come in — I’m the second opinion, the fractional CMO, the troubleshooter.

What fractional PPC support looks like

For teams that want to stay in control

I’m not replacing your team. I’m empowering them. You keep running day-to-day. I provide quarterly direction, I sanity-check big changes, and I’m on the hook for honest advice. That’s the fractional model.

Honest feedback you can trust

If your campaign is already tuned well, I’ll say so. If there’s waste, I’ll pinpoint it. If a new strategy is risky, I’ll tell you why. I’m not here to drum up extra work.

Tailored to your context

Whether you’re based in Wem, Market Drayton, Shrewsbury, or anywhere across Shropshire, I adapt to your business model. Ecommerce? Home services? Hybrid? I’ve built playbooks for all of it.

Starting from a single conversation

A consultation call is where this begins. You describe your PPC setup, your goals, and your pain points. I ask hard questions. Together, we map out where advisory makes sense and what a real engagement might look like.

Frequently asked questions

How often do we meet?

That’s up to you. Typical fractional relationships range from monthly touchbases to quarterly deep-dives. We’ll agree on cadence based on your priorities and budget.

Can you work with my current PPC person?

Absolutely. I’m not here to replace them or create tension. I’m here to elevate the whole team.

What if I need hands-on help occasionally?

We can talk project-by-project. Some engagements involve strategic input only; others include hands-on support. That goes into the scope and pricing discussion.

Do you offer consultancy in Wem and surrounding areas?

Yes. I work with clients across Wem, Telford, Wellington, Oswestry, and all of Shropshire via remote calls and collaboration.

What's the pricing model?

Pricing is tailored to scope and frequency. We start from a consultation to align on what you need, then I quote based on that. There’s no one-size-fits-all fee.

What if we're not the right fit?

I’ll tell you. If your setup or goals don’t align with how I work best, I’d rather be honest than sign on and disappoint you.

Let's talk strategy

Book a consultation to discuss your current PPC setup, your goals, and where fractional support might add real value.

Call 07410 907 104 Book a consultation