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When you need strategic guidance, not a full takeover

Maybe you have an in-house person running ads, or you’re using an agency but something feels off. Maybe you want to audit your strategy before scaling spend, or you need help on a specific problem — tracking, mobile performance, seasonal planning. That’s fractional consulting. I come in, diagnose, advise, and let your team execute. No ongoing retainer or long-term contract. Pure strategy and advice.

Fractional consulting covers

Twelve years means I've seen it all

I’ve managed £2M+ of ad spend. I know what works in competitive markets, what doesn’t, and where most people waste money. I’m also honest enough to say ‘your current approach is actually fine’ if it is.

You pay for time, not retainers

Pricing depends on scope. A quick audit might be one call. A full strategy session with a team might be several hours. Let’s talk about what you need, and I’ll give you a fixed quote. No surprises, no hidden retainers.

How fractional consulting works

  1. Tell me what you needAudit? Strategy? Problem-solving? Coaching? A single call or a series?
  2. Fixed quoteI’ll scope it and give you a price upfront
  3. DeliverablesRecommendations, video walkthrough, or direct coaching — depends on what you asked for

Frequently asked questions

How is this different from ongoing management?

Ongoing management is hands-on: I run your ads week to week. Fractional consulting is advice and strategy. You (or your team) execute. No retainer, no long-term commitment.

Do you work with agencies?

Yes. Some agencies use me for second opinions or to coach their team. I’m independent, so I’m not threatening to your existing agency relationship.

What does an audit cost?

Depends on scope. Let’s talk on a call and I’ll give you a fixed quote. No surprises.

Can you help us with campaigns in Aldershot or nearby areas?

Yes. Hampshire is high-CPC territory (London commuter belt effect), so understanding that market is key. I advise on local and regional campaigns.

How long does a consultation take?

Depends on what you need. A quick strategy call might be 30 minutes. A full audit with recommendations could be a few hours spread over a week.

What if I just want a second opinion on our current ads?

Book a call. I’ll review what you’re running, give you honest feedback, and we can decide if a deeper engagement makes sense.

Need strategic PPC advice without a full commitment?

Book a consultation. We'll discuss your specific needs, and I'll give you a fixed quote for what you're after.

Call 07410 907 104 Book a consultation