PPC Consultant for Farnborough Businesses

When You Need a Second Opinion

You’ve already got someone running your ads — maybe an in-house person, an agency junior, or a freelancer. They’re doing okay, but you’ve got nagging doubts. Is the bidding strategy right? Why are CPCs so high? Should we be in these audiences? Are we even tracking conversions correctly? That’s where a senior consultant comes in. I’ll review your account with fresh eyes, spot what your current person might be missing, and give you solid recommendations you can act on.

How a Consultation Works

1. Initial Call30 minutes to understand your business, current ad strategy, and where the questions are.
2. Strategic ReviewDeep dive into your account structure, bidding, audiences, and tracking. I’ll spot opportunities and problems.
3. Findings and RecommendationsI’ll give you a clear roadmap: what to do first, what to test, what to kill. You decide whether to implement it yourself or hand over ongoing management.
4. Ongoing Support (Optional)If you want continued strategic input without full management, we can set up fractional consulting hours.

Not a Junior, Not an Agency

When you hire a consultant, you get me — 12 years in Google Ads, £2 million in direct ad spend, Google Partner certified. I’m not delegating your work to a junior or spreading my time across 50 accounts. This is focused, senior-level strategic input.

Common Reasons to Get a Consultant

• Tracking questions — pixels broken, GTM misconfigured, conversion data unreliable
• Rising CPCs — why are clicks getting more expensive, and is it normal?
• Flat performance — no growth for months, but don’t know what to fix
• Campaign structure — is this the right way to organise our ads?
• Audience strategy — should we be doing remarketing, lookalike audiences, custom intent?
• Training — your in-house person wants to learn best practices