Senior Google Ads strategy and fractional advisory. For business owners who need a second opinion or a strategic partner alongside their current setup.
Book a consultationMaybe you’ve got someone running your Google Ads already—an in-house marketer, a junior agency, or a freelancer. You trust them, but you’re not sure if they’re optimising smartly. Or you’ve got money to spend but no strategy. That’s where strategic advisory comes in.
I work as a fractional partner: a senior head reviewing your approach, finding the gaps, and guiding strategy. Whether that’s a monthly strategy session, quarterly planning, or a quick diagnostic, you get senior thinking without the overhead of a full agency.
You’ll get a senior partner reviewing your spend quarterly for less than a junior at an agency running it daily. If your in-house team or freelancer is solid, the right consultant amplifies them instead of replacing them.
First call: we map your current setup, your goals, and the gaps. Second: I give you a roadmap—specific, tactical, usually stuff your current team can execute or I do together. After that, it’s quarterly strategy sessions or as-needed problem-solving. The scope is clear. You’re not paying for hours; you’re paying for thinking.
From £300/month for ongoing strategy work. For a one-off strategy session or audit, I’ll quote on a call. It depends on scope and your situation.
Yes. Often that’s the best fit—your team executes, I review and steer. No politics, just clear communication and shared goals.
I can audit your account and tell you honestly if you should switch, stay, or change your brief with them. Sometimes the fix is simpler than finding a new partner.
High CPCs mean you can’t afford mistakes. Smart targeting, relentless testing, and strategic bidding are all the more important. That’s exactly where advisory shines.
Absolutely. I specialise in ecommerce and D2C. Same for home services and trades. Tell me your niche on the call and we’ll go deep.
Perfect. That’s advisory. Sometimes a business needs a trusted voice who isn’t invested in selling them something.
Let's talk through your situation, your goals, and whether fractional advisory is the right fit. No obligation, no pitch.
Call 07410 907 104 Book a consultation