PPC Consultant for Barnard Castle Businesses

You have someone managing your ads. You need a second opinion.

Sometimes your in-house team or existing agency is doing okay, but you’re not sure they’re doing well. Maybe you’re leaving money on the table. Maybe they’re not communicating properly. Maybe you just want someone else to pressure-test the strategy.

That’s where fractional consulting works. I come in, review your campaigns, ask the hard questions, and give you honest feedback. No politics, no agenda—just clarity.

What fractional consulting looks like

• Account review and diagnosis — I audit your campaigns, tracking, targeting, and bid strategy
• Strategy advice — recommend changes to structure, audience targeting, or budget allocation
• Feedback on decisions — before your team makes a big change, get a second opinion from someone with 12 years of hands-on experience
• Training and handover — teach your team what’s working and why, so they can own it
• Ongoing check-ins — stay involved fractionally without taking over day-to-day management

Fractional means you're still in control

I’m not here to take over. I’m here to advise and challenge. You make the decisions, run the day-to-day, own the budget. I make sure you’re not making costly mistakes and that your strategy makes sense. Suits businesses in Barnard Castle, County Durham, and anywhere that need expertise without full-time management.

How it starts

1. Consultation callDescribe your setup, your goals, and what’s not working. I’ll ask detailed questions to understand the situation.
2. Account audit (if needed)Review your campaigns, tracking, and strategy. Identify the gaps and the wins.
3. Feedback and recommendationsPresent findings and suggest changes. You decide what to act on.