Already have someone running your ads? Need a second opinion, strategic direction, or fractional oversight? I audit, advise, and optimise.
Book a consultationIn-house teams get tunnel vision. Agencies protect their retainer. You’re left wondering: ‘Are these bids right? Why is that keyword wasting spend? Should we expand to new audiences?’ I come in as a peer strategist, not a vendor trying to up-sell you.
You’ve got someone running ads—maybe in-house, maybe a junior at an agency—and you know something’s off. Or you’re sharp and want to sense-check decisions. This is for founders and marketing heads in Willington, Crook, Durham and the wider County Durham region who want a senior voice in the room.
I won’t tell you everything’s fine if it isn’t. I’ll spot the real problems—wasted budget, tracking gaps, creative exhaustion—and give you a priority list to fix.
Starts at from £300/month depending on scope and depth. Some clients need 4 hours/month; others prefer a single quarterly deep-dive. We’ll agree hours and cadence on a call—no surprise invoices.
Yes, that’s the whole point. I report to you, not to them. We co-operate on big moves and strategy, but you hold the steering wheel.
I tell you directly. It’s not about blame—good teams miss things when they’re in the weeds. I’m here to surface what needs fixing.
Yes. I work UK-wide, but I know the local market—competitor landscape, regional audience quirks, trading patterns. Helps me give better advice.
None beyond the month you’re in. We discuss cadence—how often you want to talk—and adjust as needs change. No lock-in.
Absolutely. Fractional often evolves into done-for-you when you see the value. Or you stay fractional—your call.
We agree a monthly retainer for a set number of hours (e.g., 4 hours/month). If you use fewer, you get credit. If you need more, we talk before overrunning.
Let's explore what fractional consulting could look like for your ads.
Call 07410 907 104 Book a consultation