Fractional PPC strategy and second-opinion consulting. I advise business owners and internal marketers who want expert guidance without handing over daily management.
Book a consultationYou’re running Google Ads in-house or have an agency, but you want a senior voice. Maybe you’re unsure if your current setup is right. Maybe you’ve hit a plateau and want a fresh perspective. That’s where I come in.
I work with business owners and internal teams as a fractional PPC strategist. I review your account, identify gaps, suggest fixes, and coach your team on what to prioritise. I don’t handle the daily management—you or your team does. But you get 12 years of expertise to steer decisions.
Outsourcing is right for many businesses. But some want to keep ads in-house—either because your team learns faster that way, or because you’d rather control decisions day-to-day. Consulting is cheaper than full management and keeps your team in the driver’s seat. You get strategic direction; your team gets the satisfaction of executing it.
One-off audits and strategy projects are quoted case-by-case. Book a call to discuss your needs and budget.
Absolutely. We’ll review their account structure, bid strategy, and creative testing. I’ll tell you honestly whether they’re doing solid work or if there’s room for improvement. This often reveals whether you’re getting value for your fee.
That’s valuable information. We’ll diagnose why—poor targeting, weak offer, tracking issues, or simply wrong market fit. Once we know the problem, you can fix it or decide to pause spend. Either way, you’re not wasting money.
Both. One-off audits and strategy projects are quoted by scope. Ongoing consulting (monthly retainer) is available from £300/month, typically 4–8 hours per month. We’ll tailor it to your needs.
We start with education. I’ll teach your team how campaigns work, how to read performance data, and how to make data-driven decisions. Then we build a campaign roadmap together so they can execute with confidence.
Yes—ecommerce, D2C brands, and home services. If you’re in a different space, we can still work together, but we’ll know upfront if my experience is directly relevant.
That’s fine. Consulting is a great way to prove whether managed ads make sense. If you want to hand over day-to-day work, we can transition smoothly.
Whether you're struggling with your current setup or want to validate your agency's work, book a consultation. I'll review your situation and suggest the right engagement for your goals.
Call 07410 907 104 Book a consultation